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BOISBRIAND, Quebec, Feb. 25, 2026 (GLOBE NEWSWIRE) — Yanik Guillemette, Canadian technology entrepreneur and Chairman of Accolad’s External Technology and Innovation Advisory Committee, today announced the deployment of a specialized initiative to support talent attraction and retention in the aerospace industry through modern, fully automated employee recognition programs.
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This initiative comes as the Canadian aerospace industry enters a new phase of industrial expansion. The federal government anticipates the creation of more than 125,000 jobs over the next decade intensifying global competition for a highly skilled workforce.
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According to Accolad, companies’ ability to attract and retain these talents now depends as much on employee experience as on technological innovation or production capacity.
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An advanced industry… with HR practices that sometimes remain grounded.
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While aircraft manufacturers are investing heavily in automation, artificial intelligence, and advanced supply chains, several employee recognition programs still remain relics of another era.
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In many industrial organizations, initiatives still rely on one-off or symbolic approaches — standardized gifts, generic physical rewards or programs that are difficult to administer on a large scale.
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“The aerospace industry builds some of the most advanced technologies in the world, but its talent recognition tools have not always evolved at the same pace,” explains Yanik Guillemette “Today, companies realize that it’s time to replace improvised solutions with structured, measurable, and truly engaging programs.”
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Transforming employee recognition into strategic infrastructure
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The solution developed by Accolad allows aeronautical companies to integrate reconnaissance directly into their daily operations, rather than treating it as an occasional initiative.
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The platform allows, in particular:
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- Automating the recognition of years of service and career milestones
- Rewarding objectives related to security, performance, and critical projects
- Centralized management of multi-site and manufacturing teams
- Instant distribution of secure digital rewards
- Complete traceability ensuring compliance and organizational governance
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These programs can be deployed quickly while scaling with workforce growth, without burdening HR operations.
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Human capital is becoming the true competitive advantage.
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In a sector where technical expertise develops over several years and where the loss of an experienced employee can slow down entire production cycles, team stability becomes a major economic factor.
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Aerospace companies are thus gradually adopting modern recognition programs in order to:
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