TKO Revenue Update: WWE up, UFC down; Nick Khan liquidates stocks worth $1.8million

TKO Group Holdings released its third-quarter results for 2025, showing increased revenue for WWE and a decrease for UFC. WWE president Nick Khan also reportedly liquidated some of his stock worth around $1.8 million.

In a press release on Wednesday, TKO revealed that the overall revenue of the company decreased by 27.0%. The decrease was mainly on the UFC and IMG sides of things.

WWE had an increase of $75.8 million, though the decrease at IMG was attributed to the high revenue generated from last year for the Paris Olympics. Regardless, the total revenue for TKO in the third quarter of this year is at $1.120 billion.

WWE's increased revenue was attributed to several factors, like increased ticket sales and site fees for SummerSlam in New Jersey and Wrestlepalooza in Indianapolis. Another factor was the new agreement with ESPN, as well as more media rights and content.

Brandon Thurston of Wrestlenomics added that TKO disclosed Nick Khan liquidating $1.8 million worth of stock, as per an SEC filing.

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WWE's Nick Khan addresses high ticket prices

In a conference earnings call on Wednesday, Nick Khan addressed the increasing prices of tickets for special events and even televised shows. Khan attributed it to TKO's decision to reduce the number of live events to create a scarcity of the product in the United States.

"A couple of years ago when TKO was put up, one of the first things we collectively did was reduce the non-televised live events, which created more scarcity in the marketplace for our televised events and our continued international expansion only furthered that. In January, you’ll see us on a European tour for Raw and SmackDown, leading into Royal Rumble in Saudi Arabia. Tickets already on fire for that event and it creates more scarcity in the United States, which is a good thing in terms of our overall gauge," Khan said. [H/T Fightful]

Fans online, as well as several legends, are upset with the company for disregarding the generational fans who are being priced out.

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Edited by JP David