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The world of artificial intelligence continues to become a more and more involved part in day-to-day life.
It appears to have showed up in an unexpected way on Sunday night, though, as the Montreal Canadiens took on the Buffalo Sabres in a game broadcast in Canada on Sportsnet.
Canadiens fans noticed that in a segment about Habs captain Nick Suzuki, there seemed to be AI photos of Suzuki with his wife and newborn.
This is what Habs social media began to complain about:
@Sportsnet why are you using AI generated pictures of Suzuki and his wife during his feature with @FriedgeHNIC ? pic.twitter.com/tFVQ80rbKl
— Habs Burner (@habs_burner) May 10, 2026MORE: The Mitch Marner irony of Auston Matthews' future with the Maple Leafs
A number of accounts noticed the oddity and shared their feelings of displeasure:
It is legitimately disgusting for @Sportsnet to take the opportunity they got to chat with Nick Suzuki about his mom, wife and newborn and instead of handling it with respect they decided to use AI to make pictures of him, his wife and their *newborn* child
— kay (sports are pain) (@kay_imw) May 10, 2026Why are we not using *ACTUAL* pictures of the Suzuki family??? There should be zero AI in these stories. https://t.co/nefKsBO8Ay
— Avry's Sports Show (@Avry) May 11, 2026There appears to have been no mention by Sportsnet that these were indeed photos generated by AI -- and there's technically no clear way to know with absolute certainty where these pictures did or didn't come from.
That's one of the trickiest parts of AI, which can often do a pretty realistic job -- it can be hard to know what to trust.
These pictures certainly didn't pass the eye test for devout Canadiens fans, and if they're on the mark here, this is a real bummer for the broadcast segment.
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