"Mean girl behavior": Perez Hilton slams Liv Schmidt's post revealing "horrible trick" she plays on allegedly overweight people

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Perez Hilton called out social media influencer Liv Schmidt, known online as Skinni Societe, for posting what he described as a “horrible trick” aimed at allegedly overweight individuals. In an article on his website dated November 15, Hilton detailed how the 23-year-old content creator was facing intense backlash for her remarks.

Perez Hilton explained the controversy and emphasized how her behavior contradicted her supposed support for other women, saying it represented “mean girl behavior.”

“Last week, the 23-year-old content creator posted a video to social media, in which she told her followers the horrible trick she plays on people who she thinks are overweight!…That is not being a girl’s girl. It’s just mean girl behavior, and we are not the only ones who think so,” Perez Hilton wrote.

For context, Liv Schmidt had posted a video of herself in a workout class on November 10, 2025, with a text on top that read:

“Being a girls girl is giving obese people the wrong directions so they walk more.”

The post was further captioned:

“That is true kindness.”

Hilton noted that this particular video by Schmidt had “sparked a ton of outrage from people online,” with netizens calling it “cruel,” “tone deaf,” and “dangerous.” The public reaction was swift and fierce, with many users accusing Schmidt of promoting harmful attitudes toward body image and weight.

Despite the uproar, Hilton pointed out that Schmidt had “not issued an apology.” Instead, she took to Instagram Stories on November 15 to double down, claiming her post was meant as a joke.

In her explanation, Schmidt had emphasized that the “joke” lay in the fact that people she referred to “aren’t walking,” but instead “are taking the bus, the car, an Uber, a taxi.”

Hilton dismissed her defense, underscoring the callousness of the post.

“Yeah, no one is laughing at that. It’s just a rude and unnecessary post to make in the first place,” the podcaster remarked.

More about influencer Liv Schmidt and her skinny aesthetic brand and messaging

Liv Schmidt (Image via Instagram/@Livsschmidt)Liv Schmidt (Image via Instagram/@Livsschmidt)

Liv Schmidt, a rising social media influencer, made headlines for her controversial online presence and her brand, The Skinni Societe.

Before turning to content creation full-time, she interned at major firms including J.P. Morgan, Goldman Sachs, and luxury brand Bvlgari.

She then used her platform to promote what she called a “skinny mindset,” through food diaries, calorie-counting challenges, and workout routines that stirred intense debate online.

In an interview with Cosmopolitan published on October 11, 2024, Schmidt said she ate with intention rather than indulgence, explaining:

“I eat to fuel my body, not my emotions… That’s a skinny girl mindset.”

Her content, marked by tiny portions and calorie-conscious posts, drew both admiration and criticism. While her videos accumulated millions of views, critics accused her of promoting unhealthy eating habits and glorifying extreme thinness.

Liv Schmidt pushed back against what she saw as hypocrisy, stating:

“People are body positive until you’re skinnier than them, or you’re leaner than them. A lot of people who judge me have been through eating disorders… Since I’ve never had one, I can’t relate.”

She insisted she had always posted about health and fitness, but began focusing specifically on food and body content due to heightened audience curiosity.

Liv Schmidt also emphasized that her brand was about maintaining a lean physique, noting that discussions about weight were common in office culture.

She described her philosophy as one centered on “how to stay skinny, how to stay lean, how to stay slim,” and believed “anyone can be skinny”, whether it meant fitting into old jeans or shedding a few pounds.

She launched The Skinni Societe in 2020 after followers began asking for meal plans and fitness routines.

In a separate interview with The Wall Street Journal on September 16, 2024, Schmidt maintained that her content promoted well-being rather than harm.

“For me and my personal aesthetic, I like to be skinny and there’s nothing wrong with that… Weight is a touchy topic, but that’s what the viewers want,” Liv Schmidt said.

Liv Schmidt currently has 58.4K followers on Instagram. She had already faced consequences for her controversial online behavior. According to The Daily Mail, she was previously banned from TikTok for repeatedly violating the platform’s content policies due to an accumulation of posts deemed harmful to public health.

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Edited by Shayari Roy

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