Brian Harman lands new sponsor deal ahead of upcoming PGA Tour season

Former Open Championship winner Brian Harman secured a sponsor deal ahead of the start of the 2026 season. The American golfer had an amazing time playing on the PGA Tour this season, including one win on the circuit.

The 2026 season will start in mid-January, and ahead of that, Harman has signed a deal with an AI company, Avoca. Golf analyst Josh Carpenter has shared the news on his X (formerly Twitter) account with a caption:

"Brian Harman will have a new sponsor on his right front chest in 2026 via AI company Avoca. Principal Financial had occupied that spot for Harman"

Brian Harman had long associated with MegaCorp. He had signed a deal with them in 2018 and has carried their logo on his apparel. Ahead of the start of the 2025 season, the company has extended the deal for this season as well. Brian Harman opened up about it and said:

“I’m excited to continue my partnership with MegaCorp. They’ve been incredibly supportive over the years, and I’m looking forward to another strong season working together in 2025.”

However, ahead of the new season, the former major winner has a new sponsor.

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How much had Brian Harman earned in 2025?

The 2025 season has been pretty impressive for Brian Harman, and he has earned around $5,547,600 from the PGA Tour this season. His biggest check of the season came at the Valero Texas Open. Harman had some notable finishes this season, including a T3 at the RBC Heritage and a T13 at the Tour Championship.

Here are the amazing Brian Harman earnings in 2025 on the PGA Tour:

• The Sentry: 58 (75, 74, 70, 70): $48,500
• Sony Open in Hawaii: T21 (66, 67, 66, 71): $80,088
• The American Express: CUT (68, 71, 73): —
• AT&T Pebble Beach Pro-Am: T53 (71, 72, 69, 70): $43,000
• WM Phoenix Open: T25 (69, 66, 70, 70): $69,197
• The Genesis Invitational: T17 (76, 71, 70, 68): $270,714
• Cognizant Classic in The Palm Beaches: T32 (65, 68, 69, 72): $52,637
• Arnold Palmer Invitational presented by Mastercard: T40 (73, 74, 73, 72): $78,000
• THE PLAYERS Championship: CUT (73, 77): —
• Valero Texas Open: 1 (66, 66, 72, 75): $1,710,000
• Masters Tournament: T36 (71, 71, 77, 71): $101,063
• RBC Heritage: T3 (66, 69, 66, 69): $960,000
• Truist Championship: T46 (69, 70, 72, 67): $53,600
• PGA Championship: T60 (71, 72, 76, 71): $27,014
• Charles Schwab Challenge: T46 (67, 73, 66, 74): $25,880
• the Memorial Tournament presented by Workday: CUT (76, 78): —
• U.S. Open: T59 (71, 76, 75, 76): $44,644
• Travelers Championship: 8 (66, 71, 65, 68): $620,000
• Genesis Scottish Open: T50 (69, 65, 74, 71): $29,754
• The Open Championship: T10 (69, 65, 73, 68): $304,650
• FedEx St. Jude Championship: T22 (67, 68, 72, 67): $186,166
• BMW Championship: T19 (73, 68, 69, 70): $272,750
• TOUR Championship: T13 (67, 71, 69, 63): $570,000
• The RSM Classic: CUT (67, 69): —
• Hero World Challenge: 16 (72, 70, 71, 69): $170,000

Edited by Ankita Yadav