Alix Earle claps back at criticism over ‘undeserved’ cameo in Bad Bunny’s Super Bowl 2026 halftime show

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Alix Earle clapped back at haters claiming she didn’t “deserve” to be included in Bad Bunny’s Super Bowl 2026 halftime show.

When the influencer posted a behind-the-scenes look on Monday of her time “in the casita” on San Francisco’s Levi’s Stadium field, her TikTok followers railed against her cameo.

“You’ve never once used your platform and voice for the messages Bad Bunny sends,” one commented. “This is unbelievable and undeserved.”

Alix Earle defended being in Bad Bunny’s Super Bowl 2026 performance on Sunday. Tiktok/ Alix Earle
The influencer hit back at a TikTok user calling Earle’s inclusion on Sunday “undeserved.” Tiktok/ Alix Earle

Earle, per Us Weekly, replied, “I have 💗 and being invited to do this was such an incredible experience and so special.”

Earle’s rep has yet to respond to Page Six’s request for comment.

As for her connection to Bad Bunny, the duo were both in “Happy Gilmore 2.”

Additionally, they both know David Grutman, the producer for her upcoming reality show” and the co-owner of Bad Bunny’s Gekko restaurant in Miami.

“You’ve never once used your platform and voice for the messages Bad Bunny sends,” the hater wrote of Earle (pictured above on Sunday) in a comment. Tiktok/ Alix Earle
Earle (pictured above on Sunday) insisted that she has. Tiktok/ Alix Earle

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Grutman was spotted near Earle during Sunday’s show — and he opened up to Page Six on Monday about Bad Bunny’s decision to feature the “face of Gen Z.”

He explained, “[Bad Bunny] wanted to be inclusive of all. … Especially for the casita. He wanted to show a little bit of everything. And I think having her be the face of Gen Z and so much of America, I just think it’s a great thing.”

Jessica Alba, Cardi B and Pedro Pascal were among the other A-listers included.

Earle (pictured above on Sunday) added, “being invited to do this was such an incredible experience and so special.” REUTERS
David Grutman told Page Six Monday that Bad Bunny wanted to feature “the face of Gen Z.” Getty Images

Among the negative comments, some of Earle’s followers raved over her making “it to the Super Bowl before Braxton [Berrios].”

The “Dancing With the Stars” alum, notably, dated the Houston Texans player, 30, for two years.

The pair split in December 2025, with Earle later blaming their breakup on the “guilt” she felt over not being “there for him 24/7 and support[ing] him.”

“He wanted to show a little bit of everything,” Grutman told us. “And I think having her be the face of Gen Z and so much of America, I just think it’s a great thing.” REUTERS
Jessica Alba, Pedro Pascal and Cardi B were also included in Sunday’s show. Kevin Mazur/Getty Images for Roc Nation

She has since been linked to Tom Brady, first making headlines with the NFL legend, 48, at a St. Barts New Year’s Eve party.

They cozied up again at a star-studded Super Bowl LX bash on Saturday, and People revealed their relationship status on Monday.

Earle and Brady are reportedly “hooking up.”

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