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Competition generated 2.85 million streaming points across thousands of participants, crowning five $5,000 individual winners as Memorial Cup coverage begins
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CALGARY, Alberta — Victory+, the premier free sports streaming service from A Parent Media Co. Inc. (APMC), today celebrated the conclusion of a thrilling Western Hockey League season defined by massive fan engagement, meaningful streaming growth, and a championship run that extended both on and off the ice.
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The historic season culminated with the Everett Silvertips capturing their first Ed Chynoweth Cup while simultaneously winning the inaugural Victory+ “Battle of the Rinks” fan competition, a season-long streaming challenge that transformed viewership into points for each fan’s home team. Momentum continues for the Silvertips as they advance to the Memorial Cup tournament to determine the champion of the Canadian Hockey League, with coverage available on Victory+.
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Battle of the Rinks proved to be a strong engagement driver, with thousands of fans participating across all 23 WHL markets, generating a substantial 2.85 million points and driving a 41% year-over-year increase in total playoff minutes viewed on the platform.
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The Everett Silvertips secured the competition’s grand prize: a $25,000 Victory+ fan experience investment that will fund a premier in-arena celebration for supporters next season. In one of the competition’s most remarkable outcomes, Everett claimed the top spot despite recording nearly half the participant total of runner-up Prince Albert Raiders. Prince Albert’s second-place finish was equally notable, with one of the league’s smallest markets emerging as one of its most active streaming fanbases. Both outcomes underscore the outsized passion and engagement of smaller WHL communities.
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“What an unbelievable time to be a Silvertip,” said Casey Bryant, Director of Broadcasting and Media Relations for the Everett Silvertips. “Winning the WHL Championship on the ice was a historic milestone, but seeing our fans win the Battle of the Rinks off the ice makes this season truly unforgettable. Silvertip Country showed up in record numbers, both at Angel of the Winds Arena and on the broadcast stream, and we couldn’t be more grateful. We can’t wait to use this $25,000 prize from Victory+ to give back to our fans with a premier Fan Experience Night next season as we look toward the Memorial Cup.”
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The competition also rewarded individual fandom at the highest level. Five fans earned $5,000 cash prizes for topping the streaming leaderboard, with winners representing powerhouse communities in Everett, Kelowna, and Prince Albert. The results reinforced the Victory+ fan-first philosophy and proved that deeply engaged communities can compete with, and outperform, significantly larger markets when access barriers are removed.
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“The passion of WHL fans is the heartbeat of this league, and Battle of the Rinks proved just how far communities will go to support their teams,” said Neil Gruninger, President & CEO of APMC. “Congratulations to the Everett Silvertips and their fans for taking home the crown both on the ice and on the platform. Victory+ was built to remove barriers for fans, expand access to the game, and create deeper engagement between teams and their communities. Seeing that vision come to life across the WHL this season has been incredibly rewarding.”
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The pursuit of junior hockey stardom now culminates at the Memorial Cup, where the Everett Silvertips will chase a third championship victory to complete a remarkable hat trick season. Victory+ will provide comprehensive tournament coverage through May 31:
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- United States: Live streaming on Victory+ across all major connected TV and mobile devices
- Canada: Full games available on demand following each matchup
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To create a free account and stream the Memorial Cup, visit Victory+.
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ABOUT APMC
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A Parent Media Co. Inc. (APMC) is the global technology firm behind the world’s most trusted streaming platforms, including Kidoodle.TV® and the fan-first sports service, Victory+™. Built on a foundation of safety, access, and equity, APMC connects millions of viewers to premium content without the barrier of paywalls. Through its Safe Streaming™ mandate and groundbreaking Safe Exchange™ ad-tech, APMC provides brands with meaningful access to household audiences in a 100% human-vetted environment. From children’s education to professional sports, APMC is a purpose-driven organization dedicated to making media free, inclusive, and impactful for communities everywhere.
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ABOUT Victory+
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Victory+ is a free, sports streaming platform that puts fans first, giving them direct access to the teams and leagues they love. It features regional broadcasts of teams including the Dallas Stars, Anaheim Ducks, and Texas Rangers, along with national coverage of highly popular leagues such as the WHL, LOVB and NWSL. Victory+ is also the home to a library of on-demand, premium sports-based, outdoors, and extreme sports content.
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