 E! Illustration/Shopbop
E! Illustration/Shopbop
'Tis the season to start thinking all things holiday fashion! If you aren't sure where to start, JoJo Fletcher has you covered with styling tips and guidance to get you feeling festive in no time.
The Bachelorette alum teamed up with Shopbop on a curated selection of styles, which highlight her favorite trends. As part of the retailer's pop-up shop in Dallas from Oct. 22-30, JoJo hosted a special in-store event for shoppers to see and try-on her picks IRL.
In an exclusive E! interview, JoJo shared her favorite picks from her Shopbop edit. She even revealed some insider styling tips to get you excited for winter and the holiday season, ahead.
E! Illustration/Shopbop
“This was the perfect pairing for me. Obviously Dallas is my hometown, and Shopbop is one of my all time favorite retailers," JoJo told E! of the special in-store shopping event and collaboration. "It was super fun to have my brand Saint Spritz included in that."
JoJo said that she’s loving looks that are “very elevated and refined, and yet not too in your face holiday” this winter.
She added that she's currently gravitating towards "anything rich in texture or luxe material, so the velvets, the faux furs, the leathers, the suedes, I can't get enough of."
"I'm still into the very oversized outerwear trend, but also pairing that with structured silhouettes," she said.
Scroll down to see JoJo’s add-to-cart worthy Shopbop picks, including what she’s loving for winter styling and what she’s gifting this holiday season.
JoJo Fletcher's Top Shopbop Picks
Sell-Out Risk
rag & bone Featherweight Sofie High Rise Wide Jeans
JoJo recommends styling these "loose, high-waisted jeans" with a more structured jacket or top this winter for an elevated look that's still casual.
LE BOP Frankie Top
"Polka dots, to me, have made a comeback, and I will tell you firsthand, I never thought I was a polka dot girl. But when I was at the Shopbop event, I tried on this LE BOP set, and it was the white top with the white polka dot pants, and I absolutely loved it.”
LE BOP Ellie Pants
“This set is so comfortable, the fabric was super luxe. And for me right now, I'm pregnant, so the stretching pants, you cannot go wrong, especially during the holiday time.”
Cult Gaia Mayalu Cardigan
“I love when you can take a staple style, whether it's a knit like this sweater, or whatever it may be, and having little details that really kind of make it stand out or elevate it.”
Bec + Bridge Domenic Boat Neck Top
This classic boat neck top has a cheeky peek-a-boo detailing on the side, which looks beautiful on its own. If you want to elevate things even further, JoJo recommends throwing on “an oversized blazer,” or “some statement jewelry and some beautiful shoes.”
Bec + Bridge Arielle Pants
"I really love the sheer detailing in the pants with the subtle kinds of sparkle in them. Those are so perfect for anything holiday or winter – dress it up or you can dress it down, that's the perfect elevated holiday styling look.”
Veronica Beard Suede Swing Bag
"That bag can be dressed up, it can be dressed down, but it has the beautiful details you can see in the cuffing that goes around the strap," JoJo said. "Suede is one of my favorite, favorite winter trends."
L’AGENCE Kiva Open Stitch Ruffle Cardigan
"I really love anything in that caramel-chocolate tone, but this sweater in particular, I thought was so feminine and beautiful, yet had so many different textures and details that really stood out to me."
What JoJo Fletcher’s Gifting (& Loving) This Holiday Season
Z Supply Pamelia Cardigan
“When people ask me what to give me, I never know – but I know that I will never be disappointed with some comfy loungewear.”
Z Supply Tessa Sweatpants
“Obviously, you can't go wrong with anything cozy and comfortable during the holidays.”
Free People Kiki Kitten Heel Boots
“I think the equestrian sort of prep vibe that's been going around is something that I'm really loving. So elevated plaids, knits, tall boots. I'm just loving this equestrian prep style that I'm definitely seeing a lot more of.”
SHASHI Ross Hoops
These two-tone statement earrings are the ideal “little style detail that you can add to any of these looks to up it a little bit,” says JoJo.
English Factory Faux Suede Jacket
“Give me a blazer and let it be oversized and loose, I definitely love that.”
How We Choose
The E! Insider Shop editors and writers search the internet to find the best products out there. We interview expert sources, comb through customer reviews, and use our own personal experiences to make shopping easier for our readers.
As an editorial team, we independently create content and determine coverage based on research, reporting and what we think our readers would like to read about. The goal of our content is to provide a service and inform readers who are on the hunt for the latest products to help make their life better. Items are sold by retailer, not E!. Pricing and availability are accurate as of publish time.

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                     English (US)
                        English (US)