What is the best way to hype up your team heading into the fourth quarter?
Some schools hold up four fingers to symbolize the team needing to lock in. Others play an iconic song to energize the crowd and players for the final quarter.
Oklahoma took it up a notch against Alabama in the 2025 College Football Playoff. The Sooners brought out iconic rapper 50 Cent—not to perform at halftime, but to play a song to send the game into the fourth quarter. It worked: Oklahoma scored a touchdown on its first drive after 50 Cent’s performance.
Here’s more on why 50 Cent made an appearance during the first-round CFP game between No. 8 Oklahoma and No. 9 Alabama.
MORE COLLEGE FOOTBALL PLAYOFF NEWS:
- SN's expert predictions for every CFP game
- Updated College Football Playoff bracket
- 10 best NFL Draft prospects in 2025 CFP field
- Meet the broadcast teams for 2025 CFP games
Is 50 Cent an Oklahoma fan?
Why did 50 Cent perform at Oklahoma vs. Alabama?
Schools often try to find ways to hype up the crowd and team heading into the fourth quarter. Players may hold up four fingers to signal the start of the final frame, but a hype video or song is also common.
Starting in late November, Oklahoma introduced a new video and song for the fourth quarter: the Sooners played “Many Men” by 50 Cent.
In Friday’s final home game of the season against Alabama, Oklahoma brought out 50 Cent, who performed the song as the team headed into the fourth quarter.
50 Cent just performed “Many Men” here in Norman. pic.twitter.com/PnZlNG2o15
— Jacob Unruh (@jacobunruh) December 20, 2025MORE: Sporting News' 2025 College Football All-America Team
Did 50 Cent go to Oklahoma?
Where is 50 Cent from?
50 Cent was born in Brooklyn, New York in 1975.

1 hour ago
3
English (US)