NBA legend Derek Fisher has roamed the world because of the game he loves. He's currently serving as one of the senior directors of the NBA draft combine, and that has taken him to different latitudes. That includes Abu Dhabi, as he was one of the league's representatives for an exhibition game between the Boston Celtics and Denver Nuggets.
Given how the United States and Middle Eastern nations have often had cultural and political clashes, that partnership raised some eyebrows. Even so, the former NBA champion believes that Americans should focus on their own turf before criticizing other cultures.
"There was a diplomacy in how we disagreed with people on the other side. That no longer exists within our own borders," Fisher said on the 'Freakonomics' podcast.•
Explore the NBA Draft 2024 with our free NBA Mock Draft Simulator & be the GM of your favorite NBA team.
NBA wants to continue its international growth, Derek Fisher said
The NBA is now more global than ever. Commissioner Adam Silver has done a good job continuing David Stern's vision and legacy of internationalization. As a result, foreign players have won most major awards in the past decade.
Per Derek Fisher, that's not a coincidence. If anything, they're looking forward to expanding their brand all over the world, so they will continue to have those barnstorming trips to exotic nations.
"The NBA is continuing to test and focus-group what NBA basketball would be like in countries outside of the United States," Fisher said. "Who are the right partners from a marketing perspective, an investment perspective?"Foreign countries have closed the gap with Americans. We've seen it in the FIBA World Cups, and, to a lesser degree, in the Olympics. And with so many international stars opening up doors and pioneering in the most competitive basketball tournament on Earth, young hoopers can also dream of taking their talents to the US one day.
Why did you not like this content?
- Clickbait / Misleading
- Factually Incorrect
- Hateful or Abusive
- Baseless Opinion
- Too Many Ads
- Other
Was this article helpful?
Thank You for feedback
About the author
Edited by Krutik Jain