ATTN: We Found the Best Early 4th of July Sales Worth Shopping

E! Shopping Editor Picks

• BaubleBar: Save up to 75% off select BaubleBar sale styles from the sale section. Enjoy free shipping on orders over $75 and free returns.

• Ulta: Shop 45% off deals on Benefit, CeraVe, IT Cosmetics, IGK, Mario Badescu, and more from Ulta.

• West Elm: Right now, you can save up to 60% off West Elm furniture, plus an extra 20% off select sale and clearance.

• Wayfair: Save 70% on furniture, decor, outdoor, and more.

• Pottery Barn: Score an extra 20% off select sale and clearance at checkout.

• Michael Kors: Save an extra 30% off sale styles (that's up to 80% off select items).

• Sephora: Snag makeup, fragrances, and more up to 50% off during the summer deals sale.

• Coach Outlet: Stand out in style with 50% off Coach deals.

• Aritzia: This is not a drill, you can get 20-50% off EVERYTHING at Aritzia.

• Kate Spade: Score up to 70% off, plus an EXTRA 20% off Kate Spade styles that are already on sale. 

• Athleta: Shop 70% discounts on Athleta activewear, loungewear, swimwear, and more during their semi-annual sale.

• Banana Republic Factory: Get 50-70% off deals on Banana Republic must-haves. Plus, save an extra 20% on your purchase (no code needed). 

• Gap: Take 50% off Gap shorts, tees, swim, and dresses (discount applied at checkout).

Banana Republic Outlet 4th of July Deals

Get 50-70% off deals on Banana Republic must-haves. Plus, save an extra 20% on your purchase (no code needed). Trust us, you don't want to miss this sale!

More Fashion Deals

Abercrombie: You can save 20-50% on everything from Abercrombie, plus an extra 20% off clearance.

Anthropologie: Starting on June 27, you can get an EXTRA 50% off Anthropologie sale styles.

Aritzia: This is not a drill, you can get 20-50% off EVERYTHING at Aritzia.

Athleta: Shop 70% discounts on Athleta activewear, loungewear, swimwear, and more during their semi-annual sale.

Banana Republic: Score up to 60% off Banana Republic summer sale styles, plus an extra 25% off.

Banana Republic Factory: Get 50-70% off deals on Banana Republic must-haves. Plus, save an extra 20% on your purchase (no code needed). 

BaubleBar: Save up to 75% off select BaubleBar sale styles from the sale section. Enjoy free shipping on orders over $75 and free returns.

Coach Outlet: Stand out in style with 50% off Coach deals.

Everlane: Save up to 50% on summer fashion before this rare sale ends.

Gap: Take 50% off Gap shorts, tees, swim, and dresses (discount applied at checkout).

Gap Factory: Save 40-70% sitewide on thousands of Gap styles, including new arrivals. 

Good American: Take 30% off sitewide from Khloé Kardashian's brand Good American (with code GET30), plus an extra 50% sale styles (up to 75% off).

H&M: Shop 60% off deals on H&M summer wardrobe essentials, plus further markdowns.

J.Crew Factory: Get 40-70% off the entire site and storewide, no promo code needed.

Kate Spade: Score an EXTRA 40% off Kate Spade styles that are already on sale (with code SALEONSALE). 

Kate Spade Outlet: Nab up to 70% off hundreds of Kate Spade styles. Plus, an extra 20% off select items (including clearance).

Lands' End: Use the code OTTER to get 50% off everything from Lands' End and up to 70% off sale and clearance.

Lilly Pulitzer: Save 60% off on your favorite Lilly Pulitzer styles before they sell out.

lululemon: Technically, there isn't a lululemon 4th of July sale, but you can get amazing prices on 200+ styles in the We Made Too Much section.

Madewell: Use the code SUMMERTIME to get up to 60% off Madewell sale styles.

Mango: Step up your summer fashion with 50% off deals.

Nordstrom Rack: Save up to 65% on summer must-haves from Free People, adidas, Good American, Sam Edelman, and more.

Old Navy: Stock up on deals starting at just $2 and 40-70% summer styles.

Tory Burch: Get an EXTRA 25% off all Tory Burch sale items.

Urban Outfitters: Nab up to 75% off hundreds of new sale items.

Sephora 4th of July Deals

Shop makeup, fragrances, and more up to 50% off, including Fenty Beauty, Rare Beauty, and more during Sephora's summer deals sale.

More Beauty Deals

Beachwaver: Get up to 70% off Beachwaver hair tools and styling products.

Bio Ionic: Use the code GET25 to score 25% off sitewide on Bio Ionic hair tools.

ghd: Take your hair to the next level with 25% off ghd styling tools, plus up to 40% off archive styles.

Herbivore Botanicals: Use the code ANNIVERSARY to get 25% off Herbivore Botanicals skincare and body care products.

IT Cosmetics: Take up to 25% off select IT Cosmetics makeup and skincare products.

Kitsch: Score 28% off Kitsch hair care, tried and true favorites, skincare, and more.

Paula's Choice: Get up to 30% off your favorite Paula's Choice products.

Solawave: Save up to 35% off Solawave skincare devices and serums.

Sunday Riley: These Sunday Riley buy 1, get 1 free skincare deals are too amazing to miss.

West Elm 4th of July Deals

Right now, you can save up to 60% off West Elm furniture, plus an extra 20% off select sale and clearance.

More 4th of July Home Deals

Albany Park: Shop up to 45% discounts on sofas, chairs, ottomans, and more.

Amerisleep: Get $600 off an Amerisleep mattress with code JULY600.

Apt2B: Get the furniture you've had your eye on with up to 35% discounts.

Avocado Mattress: Take $1,350 off certified organic mattresses.

Bed Bath & Beyond: Save up to 60% on thousands of items from Bed Bath & Beyond.

Brooklinen: Take 20% off highly-coveted bedding, towels, and more from Brooklinen. 

Caraway: Save 30% on Caraway cookware bundles.

Casper: Save up to 35% off on Casper mattresses.

CB2: Spruce up your home or backyard with up to 50% off deals from CB2.

Cocoon by Sealy: Take 35% off your Cocoon by Sealy purchase.

Cozy Earth: Score up to 25% off best-selling bedding and more from Cozy Earth.

Crate & Barrel: Shop 60% off warehouse deals from Crate & Barrel

DreamCloud: Save up to 60% on DreamCloud mattresses, plus $599 of accessories included.

Dyson: Get $120 off Dyson vacuums and other devices.

Frontgate: Shop these rare 60% off deals from Frontgate.

Hexclad: Now through Saturday, July 6, score up to 44% off HexClad’s premium hybrid cookware, cutlery, kitchen tools, aprons, and more during this limited-time event.

Home Depot: Select major appliances are up to 40% off through July 9. And you can save up to $600 when you buy two or more.

Hurom: Get $90 off juicers with the code SUMMER25.

Le Creuset: For a limited time only, save up to 40% Le Creuset's Dutch pans, sauce pans, and more.

Leesa: Take 30% off a Leesa mattress. 

Nectar Sleep: Shop 50% off deals on Nectar Sleep mattresses. 

Pottery Barn: Score 60% discounts on your purchase, plus score an extra 20% off select sale and clearance.

Pottery Barn Kids: Shop 60% off deals on kids' decor, hampers, furniture, and more.

Pottery Barn Teen: Score 60% off warehouse discounts on decor, furniture, bedding, and more.

Purple: Cool down for summer with $800 off a Purple mattress and base.

Raymour & Flanigan: Save up to 30% during the Raymour & Flanigan 4th of July Sale.

Ruggable: Get 20% off sitewide right now with code FLASH.

Rugs.com: Take 75% off indoor and outdoor rugs.

Saatva: Elevate your slumber with $600 off Saatva mattresses.

Sleep Number: Shop Sleep Number's lowest prices of the season before these deals disappear. 

Sur La Table: Shop 50% off deals during the Sur La Table Secret Sale.

Target: Enjoy 50% off deals on outdoor, apple devices, home decor, and more.

Vitruvi: Save 40% on Vitruvi diffusers and essentials.

Williams Sonoma: Get 50% off deals on cookware, cutlery, electronics, and more. 

More 4th of July Deals

Amazon: Thousands of deals are already live across every category, including Apple AirPods Pro 2, Coach bags, and Dyson vacuums.

Ban.do: Use the code BBQTIME to take 30% off your order.

BruMate: Get 30% off select BruMate sale items.

Omaha Steaks: Shop 50% discounts from Omaha Steaks. 

Samsonite: Travel in style with 40% discounts on Samsonite luggage.

When is 4th of July 2025?

Fourth of July falls on Friday, July 4, 2025.

When do 4th of July sales start?

Typically, Fourth of July sales starts several days to a week before the actual holiday, so around late June to early July. Retailers often announce their sales in advance to attract customers looking for deals on items like clothing, electronics, beauty products home goods, and furniture.

What stores have the best 4th of July 2025 deals? 

The best stores for Fourth of July deals can vary, but generally, you can find good sales at Walmart, Target, Old Navy, Anthropologie, J.Crew Factory, Kate Spade Outlet, Coach Outlet, Banana Republic Factory, Pottery Barn, Good American, Gymshark, Ulta, Nordstrom Rack, West Elm, and BaubleBar.

These stores typically offer discounts on a wide range of products including electronics, beauty products, clothing, home goods, and outdoor items in celebration of the holiday. Keep an eye on their websites and E! Insider Shop as the holiday week approaches and continues for specific details on the best deals for 2025.

Where can I find the best 4th of July deals?

If you love discounts, but you don't have the time to search, you can count on E! Insider Shop to scout the best deals for every major holiday. We share the must-shop sales every week day morning from our favorite retailers.

What stores always have deals?

Even if there isn't a designated sale, you can always find amazing discounts at Nordstrom Rack, Banana Republic Factory, Coach Outlet, the lululemon We Made Too Much section, Kate Spade Outlet, J.Crew Factory, TJ Maxx, and Marshalls.

How We Choose

The E! Insider Shop editors and writers search the internet to find the best products out there. We interview expert sources, comb through customer reviews, and use our own personal experiences to make shopping easier for our readers.

As an editorial team, we independently create content and determine coverage based on research, reporting and what we think our readers would like to read about. The goal of our content is to provide a service and inform readers who are on the hunt for the latest products to help make their life better. Items are sold by retailer, not E!. Pricing and availability are accurate as of publish time.