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Paris Hilton Fragrances
We interviewed Paris Hilton because we think you'll like her picks. Some of the products featured are from brands Paris owns. Our writers and editors independently determine what we cover and recommend. When you buy through our links, E! may earn a commission. Learn more.
We're sliving for Paris Hilton's latest fragrance. It's called ICONIC, naturally. The icon's 30th perfume just launched exclusively at Ulta, and we had the chance to talk to her about it.
This new fruity floral fragrance has notes of pear blossom, raspberry and peach nectar. Its heart features peony, lily of the valley and magnolia. Finally, its base consists of sandalwood, amber and musk. Plus, this eau de parfum is selling out fast — the 1-ounce size is already gone.
E! Congrats on your 30th fragrance! Why do you love this one, and what makes it unique?
PH: I am so proud that I just released my 30th fragrance. It’s called ICONIC. And it definitely lives up to its name. Everything from this gorgeous, luxurious bottle, [to] the most beautiful, unique scent ever. I can’t believe this is my 30th fragrance. Dream come true.
E! When would you wear this fragrance?
PH: I love this fragrance so much. It’s something that I wear day and night. And it’s just really perfect for any occasion. It’s really for someone who wants to make a statement and be unforgettable.
E! Where do you like to spray your perfume?
PH: With this fragrance, I love it so much that I love to spray it in a tunnel and walk through it. It’s one of those scents that you just can’t get enough of.
E! Do you have any perfume hacks? Do you like to layer this perfume with any of your others?
ICONIC Eau de Parfum
"I love layering this fragrance with my other fragrances. Because I have 30, I have so many to choose from. But this one really smells beautiful with my fragrance Platinum Rush or Gold Rush."
You also get a free tote with your $80 Paris Hilton Fragrances purchase right now at Ulta.
Also shop the most comfortable heel I've ever worn that goes with literally everything.
How We Choose
The E! Insider Shop editors and writers search the internet to find the best products out there. We interview expert sources, comb through customer reviews, and use our own personal experiences to make shopping easier for our readers.
As an editorial team, we independently create content and determine coverage based on research, reporting and what we think our readers would like to read about. The goal of our content is to provide a service and inform readers who are on the hunt for the latest products to help make their life better. Items are sold by retailer, not E!. Pricing and availability are accurate as of publish time.
English (US)