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Compact, powerful, and built for one, Nano delivers consistently smooth personal-size blends using all-new SmoothiePilot
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adaptive blending technology
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CLEVELAND — Vitamix®, the brand trusted for premium blending performance for more than 100 years, today announced the launch of Vitamix Nano™, a corded personal blender that delivers the power and durability Vitamix is known for in a compact, single‑serve format. Designed for health‑focused consumers navigating busy, independent routines, Nano makes it easy to create perfectly smooth personal‑size smoothies and frozen drinks with a streamlined single‑dial interface and a smaller countertop footprint that focuses on only the essential for everyday blending.
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Vitamix Nano marks the brand’s re‑entry into the single‑serve personal blender category, bringing Vitamix‑grade performance and engineering to a space where consumers often must compromise on power, durability, and, ultimately, smoothie quality. At the heart of Nano is SmoothiePilot™, Vitamix’s first adaptive smoothie program. Built using machine learning, it senses activity in the cup and automatically selects the optimal blend program, adjusting speed and blend time to deliver consistently smooth results for perfect smoothies and frozen cocktails.
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“We set out to build a personal-size blender that lives up to the Vitamix name, and Nano delivers. Whether it’s a busy morning smoothie, a post-workout recovery shake, or an evening frozen drink, Nano is designed to fit seamlessly into routines and moments people shape for themselves every day,” said Laura Ostenkamp, vice president of sales and marketing at Vitamix. “It’s crafted with the care and durability people expect from Vitamix and delivers exceptional results with every blend thanks to our new SmoothiePilot technology. In short, perfect blends every time with no guesswork required.”
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Personal blending, perfected
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Beneath Nano’s compact design is the iconic engineering that has made Vitamix a kitchen essential for those looking to live a healthy, active life: a high‑powered motor, hardened stainless steel blades, and Vitamix‑designed 20‑ounce cups engineered for optimal ingredient flow. Nano is built to tackle tough ingredients like ice and frozen fruit while keeping operation simple.
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Key features of the Nano include:
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- Adaptive blending: SmoothiePilot senses activity in the cup and automatically adjusts speed and blend time for consistently smooth smoothies and frozen drinks
- Vitamix‑grade power: Peak 1,000‑watt motor and hardened stainless steel blades take on ice and frozen fruit with ease
- Simple controls: One dial to select SmoothiePilot, or use variable speed for personalized texture preferences
- Grab‑and‑go cups: The two BPA‑free 20‑ounce Tritan™ cups fit most cup holders and include two to‑go drink lids
- Easy cleanup: Self‑cleans with warm water and a drop of dish soap, no disassembly required
- Compact footprint: 15.3″ assembled height for easy storage and small countertops
- Modern design: Available in two colors, black or white, to complement any kitchen
- Peace of mind: 3‑year limited warranty on the motor base, blade base, and cups
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Nano joins the broader Vitamix family of solutions designed to meet different kitchen needs and budgets. Earlier this year, Vitamix expanded its countertop lineup with the Vitamix VX1™and VX3™, bringing trusted performance to even more home cooks. With Nano, Vitamix now extends the same buy‑it‑for‑life engineering to personal blending, offering a streamlined single‑serve option that fits seamlessly into busy, self‑directed routines and helps consumers choose the right Vitamix for how they cook, blend, and live.
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Availability
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Vitamix Nano has an MSRP of $199.95 USD ($279.95 CAD) and will be available on Vitamix.com in the U.S. and Canada beginning August 24. In the U.S., Nano will also be available at select retailers, including Amazon, starting August 26.
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Vitamix Nano product photos are available for download here: Vitamix Nano photos.
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About Vitamix
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Celebrating its 105th anniversary, the family-owned Vitamix® company crafts award-winning, high-performance blenders used in home and commercial kitchens across more than 130 countries. Since pioneering the first commercial production-grade blender in the early 1990s, the Ohio-based industry leader has remained the top choice for major restaurant chains, gourmet chefs, and health-conscious consumers worldwide.
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Vitamix is headquartered outside Cleveland, Ohio, in Olmsted Township, Ohio. For more information, please visit vitamix.com.
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Contacts
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Media Contact:
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Matt O’Keefe
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Exponent PR
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763-228-2210
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