UNC reportedly limits Jordon Hudson’s football access as concerns grow for Bill Belichick

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With months still to go before Bill Belichick makes his coaching debut at North Carolina, his relationship with Jordon Hudson has become the dominant storyline surrounding the former NFL coach.

What began as a CBS interview intended to promote Belichick’s book tour quickly spiraled into a PR nightmare. Hudson’s presence in the segment — and the way she was portrayed — has largely damaged the public image of the Tar Heels' new head coach.

MORE: UNC’s Bill Belichick handed urgent plan to fix public image, including ditching Jordon Hudson

Now, it appears Belichick is in full damage control mode, reportedly seeking a new publicist — one not named Hudson — in an attempt to restore his reputation. And the latest development signals just how serious the situation has become.

According to Pablo Torre, Hudson is no longer allowed inside North Carolina’s football facility or on the field.

“Don’t think you’ll be hearing much from Jordon moving forward,” Torre said, citing a source.

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That revelation underscores how deeply the Hudson dynamic has unraveled — but the real question is who made that call. Was it Belichick himself, UNC athletic director Bubba Cunningham, or someone else within the university’s leadership?

Torre added that the move may have been influenced by Belichick’s own family, who have reportedly grown alarmed by the situation.

“There is deep worry for how detrimental Jordon can be for not just North Carolina but Bill’s legacy, reputation — everything he has built and worked for over decades,” a family source told Torre.

Torre also noted that members of Belichick’s family have “been digging into Hudson as well.”

Shortly after the controversial CBS interview aired, the New York Post reported that Hudson had amassed an $8 million real estate portfolio in New England not long after she and Belichick began dating — further fueling speculation and concern.

That may only be the beginning. But regardless of what happens next, the damage to Belichick’s public image, and even legacy, is undeniable — and may have long-term consequences for his coaching career.

“Yes, it’s a free country. Belichick can do what he wants,” Sports Illustrated’s Albert Breer wrote. “But we saw four years of what he looked like in the NFL without Tom Brady, and now we’ve seen half a year of what he looks like stripped of the infrastructure he worked so hard to build in Foxborough a quarter century ago. To me, that’s as relevant to his future as, and maybe more so than, whom he’s dating. Essentially, it’s not that he’s with a 24-year-old — it’s what he put her in charge of.”

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