Ugg just brought back one of its most celeb-adored styles — and it’s a major sell-out risk

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Ugg's Fluff Yeah Sandal was an instant Hollywood hit when it hit the market in 2018. BACKGRID/Getty Images

Getting fashion flashbacks?

When it first launched in 2018, Ugg’s Fluff Yeah Sandal was an instant hit with the celebrity set, popping up on everyone from Gigi Hadid to Hailey Bieber.

And while the style’s been out of production since 2022, today the brand is bringing it back for a limited time — and if history is any indication, it’s sure to sell out fast.

The soft sandal-slipper hybrid features a 1.5-inch platform and is available in women’s and children’s sizes in black, pink and ivory.

Ugg Fluff Yeah Slingback Sandal

A beige UGG Fluff Yeah slide sandal with a backstrap and open toe.Nordstrom

Ugg Fluff Yeah Slingback Sandal

A black UGG Fluff Yeah slipper with a gray UGG strap.Nordstrom

If you’re having trouble picking just one color, you’re not alone; Megan Fox owns the Fluff Yeah in at least three shades — including the versatile ivory hue, which she kept on heavy rotation throughout 2021.

Meanwhile, Bieber and Hadid proved they aren’t just for indoor use, pairing the comfy sandals with casual outfits for paparazzi-captured walks in 2020 and 2018, respectively.

Addison Rae, Zoey Deutch, Brie Larson, Anya Taylor-Joy and Vanessa Hudgens (to name just a handful) also all owned pairs, making them one of the buzziest shoes of the early 2020s.

Ugg Fluff Yeah Slingback Sandal

Fuchsia UGG Fluff Yeah slide with "UGG" on the elastic back strap.Nordstrom

Now comedian Atsuko Okatsuka is on board as well, having starred in the Hollywood-themed campaign for the highly anticipated relaunch.

While the fluffy footwear left big shoes to fill when they were discontinued, newer styles like the brand’s Ultra Mini Platform Boots — as seen on Elsa Hosk and Kylie Jenner — have become bestsellers in recent years .

With the Fluff Yeah back and better than ever, Ugg’s beloved boots now have some open-toed competition.


Why Trust Page Six Style Shopping

This article was written by Hannah Southwick, Commerce Associate Editor for Page Six. Hannah spies deals on actually affordable celebrity-worn styles, puts celebrities’ brands to the test and finds the beauty products that keep stars red carpet-ready. She consults stylists and industry pros — including celebs themselves — for firsthand product recommendations, trend predictions and more. In addition to writing for Page Six since 2020, her work has been featured in USA Today and Parade.


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