5 hours ago
1
You have a preview view of this article while we are checking your access. When we have confirmed access, the full article content will load.
The automaker’s somber forecast for the fiscal year underscored how quickly fortunes have turned for many companies reckoning with President Trump’s tariffs.
May 8, 2025, 2:29 a.m. ET
A year ago, the world’s biggest automaker was on a tear. American consumers were snapping up Toyota Motor’s hybrids, and a weak yen inflated the value of the company’s earnings. That May, Toyota reported the highest annual profit ever recorded by a Japanese firm.
On Thursday, Toyota presented a significantly more somber outlook, projecting that its operating profit would decline by about one-fifth for the fiscal year ending in March. It cited headwinds from a stronger yen and predicted a $1.3 billion hit from President Trump’s tariffs in April and May alone.
The company estimated the effect of the auto tariffs, which started in April, only for those two months. Beyond that, their impact is “very difficult to forecast,” Toyota’s chief executive, Koji Sato, said in a briefing on Thursday. “The current environment surrounding the auto industry, including trade relations, is in extreme flux,” he said.
The murkiness of Toyota’s forecast underscores how the whiplash of Mr. Trump’s tariff agenda is upheaving the auto industry and leaving many global companies unable to estimate future prospects. A 25 percent tariff on vehicle imports into the United States, implemented early last month, was extended to auto parts last week.
The pain that Toyota is already experiencing from tariffs also highlights the difficult bind that Japan faces in its ongoing negotiations with the Trump administration.
While Mr. Trump has paused an across-the-board 24 percent tax on imports from Japan until early July, higher auto tariffs are already in place and hurting the country’s mainstay industry. Automobiles and auto parts are by far Japan’s top export to the United States.
English (US)