Top MAGA influencer revealed to be AI — created by a guy in India who made a mint off lonely men online

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A comely MAGA influencer who racked up millions of fans on Instagram who posted patriotic content and often posed in a bikini while ice fishing, drinking Coors Light, and shooting guns has been unmasked — as an Indian man who put himself through med school on the proceeds.

“Sam,” a 22-year-old orthopedic surgeon in training, told WIRED that he got the idea to sell AI-generated images of a young woman in a bikini while scrounging for money in school — and trying to save up enough to emigrate to the US after graduation.

He turned to Google’s Gemini AI for advice and decided to create a “hot girl” crafted specifically for the “MAGA/conservative niche,” after the software told him that “the conservative audience (especially older men in the US) often has higher disposable income and is more loyal,” according to WIRED.

Sam created the persona using Microsoft’s Gemini AI. Facebook/Emily Hart

And that’s how Emily Hart was born.

According to her profile, she was a registered nurse with Jennifer Lawrence looks who offered red meat posts to lonely conservative men online.

One post showed her firing a rifle with the caption: “If you want a reason to unfollow: Christ is king, abortion is murder, and all illegals must be deported,” and “POV: You were assigned intelligent at birth, but you identify as liberal.”

Sam told the magazine, “Every day I’d write something pro-Christian, pro-Second Amendment, pro-life, anti-abortion, anti-woke, and anti-immigration.”

The account “blew up,” and Emily Hart had 10,000 followers within a month.

Every reel he posted garnered millions of views and earned him more followers.

The account “blew up,” and Emily Hart had 10,000 followers within a month. Facebook/Emily Hart

He then cashed in on the AI model’s appeal — selling MAGA-themed T-shirts and creating an account on the OnlyFans competitor Fanvue, where paid subscribers could access lewd AI-generated content.

Fanvue has differentiated itself from OnlyFans by allowing AI-generated content on its platform, the outlet said.

The move made him a mint — and Sam was soon raking in thousands of dollars a month.

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“I was spending maybe 30 to 50 minutes of my day, and I was making good money for a medical student,” he recalled.

“In India, even in professional jobs, you can’t make this amount of money. I haven’t seen any easier way to make money online.”

Valerie Wirtschafter, a fellow at the Brookings Institution studying emerging tech and democracy, told the outlet that “AI has made them [fake profiles] more believable, and there has perhaps been an amplification of it.”

Every reel he posted garnered millions of views and earned him more followers. Facebook/Emily Hart

The tech expert added that young MAGA women are “more attention-grabbing” since most women ages 18 to 29 skew liberal.

Despite MAGA fans making him rich, he still looks down on them, calling them “super dumb.”

He said he also attempted to make a liberal counterpart for Hart on Instagram, but “Democrats know that it’s AI slop, so they don’t engage as much,” he said.

“The MAGA crowd is made up of dumb people—like, super dumb people. And they fall for it,” Sam said.

Sam used Grok AI to generate nude photos of Hart and uploaded them to Fanvue, where fans sent him money for exclusive content and messages.

Despite MAGA fans making him rich, he still looks down on them, calling them “super dumb.” Facebook/Emily Hart

“I was basically doing nothing,“ he said. “And it was just flooded with money.”

Hart’s profile on Instagram — which requires creators to disclose whether their content is AI-generated —was taken down by the platform in February for “fraudulent” activity, the outlet said.

A Facebook account that WIRED said remained online has been taken down since the article was published about Sam’s scheme.

The medical student added that he would have stopped posting content of Hart anyway.

“I don’t feel like I was scamming people,” Sam said.

Instead, he’s hoping to focus on his studies in medical school.

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