TikTokers show off their $150 Skims Advent Calendars, commenters call it a scam: 'What my cat brings out from underneath the couch'

When you buy something from a celebrity brand, you're probably paying a premium for the name. You could likely find a similar product for a lower price, but sold by someone who isn't a celebrity. Branding is extremely important in this way. If it's being sold by someone you look up to, or trust, then you're likely to pay more money for it. Skims is a perfect example of this. They were recently valued at 5 billion dollars, in no small part due to their celebrity-backed branding. But where is the ceiling on this? Will people pay for garbage just because a celebrity sells it? That's the question that was being put to the test by this advent calendar. 

Sometimes you just get duped. You can't help it; you just fell for something you probably shouldn't have fallen for. It happens to the best of us, and it happened to the folks who bought this Skims advent calendar. When they opened it up, they were extremely disappointed by what was inside, especially given the high price tag. When it was shared on social media, though, some commenters argued that it was the consumer's fault for purchasing it in the first place. After all, the product description laid out everything they could expect. Keep scrolling to read what commenters had to say.