.jpg)
15 hours ago
3
Article content
Customers embrace the 5-day, 5-seller tasting experience as TiffinStash plans to expand the concept to a 10-day, multi-cuisine format
THIS CONTENT IS RESERVED FOR SUBSCRIBERS ONLY
Subscribe now to read the latest news in your city and across Canada.
- Exclusive articles from Barbara Shecter, Joe O'Connor, Gabriel Friedman, and others.
- Daily content from Financial Times, the world's leading global business publication.
- Unlimited online access to read articles from Financial Post, National Post and 15 news sites across Canada with one account.
- National Post ePaper, an electronic replica of the print edition to view on any device, share and comment on.
- Daily puzzles, including the New York Times Crossword.
SUBSCRIBE TO UNLOCK MORE ARTICLES
Subscribe now to read the latest news in your city and across Canada.
- Exclusive articles from Barbara Shecter, Joe O'Connor, Gabriel Friedman and others.
- Daily content from Financial Times, the world's leading global business publication.
- Unlimited online access to read articles from Financial Post, National Post and 15 news sites across Canada with one account.
- National Post ePaper, an electronic replica of the print edition to view on any device, share and comment on.
- Daily puzzles, including the New York Times Crossword.
REGISTER / SIGN IN TO UNLOCK MORE ARTICLES
Create an account or sign in to continue with your reading experience.
- Access articles from across Canada with one account.
- Share your thoughts and join the conversation in the comments.
- Enjoy additional articles per month.
- Get email updates from your favourite authors.
THIS ARTICLE IS FREE TO READ REGISTER TO UNLOCK.
Create an account or sign in to continue with your reading experience.
- Access articles from across Canada with one account
- Share your thoughts and join the conversation in the comments
- Enjoy additional articles per month
- Get email updates from your favourite authors
Sign In or Create an Account
or
Article content
Article content
Article content
Article content
Article content
TiffinStash Weekly Taste Drive features five tiffins from five different sellers, delivered fresh across five consecutive days.
Article content
TORONTO, Jan. 31, 2026 (GLOBE NEWSWIRE) — TiffinStash, Canada’s first multi-seller tiffin marketplace for home-style meal subscriptions, today announced the launch of four new Multi-Cuisine Weekly Taste Drives, expanding its flagship Taste Drive offering after seeing strong and sustained customer demand for variety-led meal discovery.
Article content
Article content
The newly launched Taste Drives are now available to customers across the Greater Toronto Area and build on the success of TiffinStash’s existing Weekly Taste Drive program that allows customers to enjoy five tiffins from five different sellers in just one order
Article content
Article content
By signing up you consent to receive the above newsletter from Postmedia Network Inc.
Article content
Responding to How Customers Actually Order
Article content
Taste Drive was originally introduced as a trial-first concept—designed to help customers sample meals from different sellers before converting to a monthly subscription with their preferred kitchen.
Article content
However, customer behaviour revealed a different insight.
Article content
“We saw customers ordering Taste Drives again and again—not just to trial, but because they genuinely enjoyed having a different seller and cuisine every day,” said Shruti Shah, Co-founder of TiffinStash. “That told us variety itself was the value.”
Article content
Article content
Four New Taste Drives Now Live
Article content
In response, TiffinStash has launched four new Multi-Cuisine Weekly Taste Drives, allowing customers to enjoy five days of meals from five different sellers within a single curated theme.
Article content
The newly launched Taste Drives include:
Article content
Article content
Article content
Together, these offerings reflect how customers across the GTA prefer to explore home-style food—through flexibility, comparison, and daily variety.
Article content
All Weekly Taste Drives are available at:
Article content
Article content
Article content
Marketplace Advantage Enables Variety at Scale
Article content
Taste Drive is made possible by TiffinStash’s multi-seller marketplace model, which allows meals from different sellers and locations to be coordinated into one seamless weekly experience.
Article content
“An individual seller can offer menu variety,” Shah added. “But only a marketplace can offer seller-to-seller variety—where today’s meal comes from one kitchen and tomorrow’s from another, without any extra effort from the customer.”
Article content
Explore all Taste Drive options here: List of all Taste Drive
Article content
What’s Next
Article content
Building on the growing popularity of Weekly Taste Drives, TiffinStash is also exploring a 10-day Taste Drive format, which would feature meals from 10 different sellers and cuisines in a single order. Further details will be shared closer to launch.
English (US)