Spotify Cancels All Grammy Week Events, Including Best New Artist Party

Spotify announced that it has canceled all of its Grammy Week events, including its annual Best New Artist party, in light of the devastating L.A. wildfires.

In a blog post on Thursday (Jan. 16), Joe Hadley, Spotify’s global head of music partnerships & audience, wrote that funds from the canceled events will be redirected “to support efforts to reach local fans and charitable organizations.”

“It’s also important to remember the effect this has on the production industry, so we are ensuring our vendors are compensated despite this shift,” Hadley wrote. “While this year will look and feel different, our commitment to emerging artists is unwavering.”

Hadley notes that Spotify’s charitable efforts will include Spotify-funded donations to MusiCares and FIREAID, the benefit concert slated for Jan. 30 at the Intuit Dome that will donate proceeds to rebuilding L.A. infrastructure, supporting displaced families and advancing fire prevention technologies and strategies. The company will also be joining with GoFundMe “to support and spotlight fundraisers dedicated to helping members of the artist and music community who’ve been affected by the fires.”

Additionally, Spotify will be “dedicating on-platform promotion and offering pro bono ad inventory to drive awareness of causes supporting the relief and artist and creator support via studio time” at the company’s L.A. headquarters located in the Arts District.

“The summation of these efforts means we are committing a combined total of $5 million,” Hadley wrote.

Thursday’s announcement follows previous Grammy Week cancellation announcements by all three major labels and various other companies and organizations following the horrific blazes, which displaced tens of thousands of Angelenos and killed at least 25. The remaining Grammy Week events, including Clive Davis’ annual gala, have been reframed as fundraisers for wildfire victims. The Grammys themselves are still slated to move ahead on Feb. 2.

You can read Hadley’s letter in full below.

The devastation of the past week is hard to put into words. I’ve lived in Southern California for 20 years, and my heart aches for our community. Los Angeles is home to hundreds of Spotify employees, millions of music fans, and countless individuals whose lives have been upended by this unprecedented crisis.

We’ve spent the last few days considering how to best show up for LA, the music industry, and the creative community. Ultimately, we’ve decided that the most impactful approach is canceling all our Grammy Week events, including our annual Best New Artist party, and redirecting funds to support efforts to reach local fans and charitable organizations. It’s also important to remember the effect this has on the production industry, so we are ensuring our vendors are compensated despite this shift. While this year will look and feel different, our commitment to emerging artists is unwavering.

These efforts include Spotify-funded donations to MusiCares, an organization that provides a safety net of critical assistance in times of need, and FireAid, a benefit concert on January 30 with proceeds centered on rebuilding infrastructure, supporting displaced families, and advancing fire prevention technologies. We’re also joining forces with GoFundMe to support and spotlight fundraisers dedicated to helping members of the artist and music community who’ve been affected by the fires. In addition to these donations, we’re dedicating on-platform promotion and offering pro bono ad inventory to drive awareness of causes supporting the relief and artist and creator support via studio time at our LA office in the Arts District. The summation of these efforts means we are committing a combined total of $5 million.

Thanks to all of our partners for your patience as we decided how best to support. We’ve got each other’s backs here in L.A. – let’s keep showing up for each other.

Joe