Pitbull & Bon Jovi Bring Riveting Collab ‘Now Or Never’ to the 2024 Latin Grammys

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The song, a remix of the rocker's classic 'It's My Life,' was released today (Nov. 14)

Pitbull and Jon Bon Jovi perform onstage during the 25th Annual Latin GRAMMY Awards at Kaseya Center on Nov. 14, 2024 in Miami, Florida.

Pitbull and Jon Bon Jovi perform onstage during the 25th Annual Latin GRAMMY Awards at Kaseya Center on Nov. 14, 2024 in Miami, Florida. Jason Koerner/Getty Images

Miami and New Jersey came together at the 25th anniversary of the Latin Grammys, as global superstar Pitbull and Bon Jovi performed their newly released “Now Or Never,” a remix of the band’s classic “It’s My Life,” at the Thursday night (Nov. 14) ceremony.

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The Cuban-American rapper and singer, and the legendary American rock star, lit the stage with their riveting performance, while the audience bopped their heads singing.

Pitbull and Jon Bon Jovi struck up a friendship after meeting at the 2017 Songwriters Hall of Fame induction and awards ceremony. Since then, they notably hit the stage together last April at the Hollywood Bowl for a duet of “Thank God & Jimmy Buffett” during the Keep The Party Going: A Tribute To Jimmy Buffett. In September, Jon Bon Jovi surprised Pitbull’s fans at the Jones Beach Theater, during the New York stop of his Party After Dark Tour, where they sang “It’s My Life” together for the very first time.

Now, they give the song a spin with their new remix. In “Now Or Never,” the track’s instantly recognizable riff and chorus ring out as powerfully as ever, with Pitbull adding fresh verses like “Me, I am a man of my word, and I live it” and “Just live your life like Frank Sinatra, your way, and have no fear.”

The 25th anniversary of the Latin Grammy Awards can be seen on Univision, Galavisión and ViX. The ceremony is set to feature performances from Alejandro Fernández, Becky G, Carín León, Eladio Carrión, Jon Bon Jovi, Kali Uchis and Residente, among others. For a second year in a row, songwriter and producer Edgar Barrera leads the list of nominees with nine nods. He is followed by superstars Karol G and Bad Bunny, who got eight mentions each. To see the updating list of winners, click here.

For more updates on performances, special awards and behind-the-scenes action from the night, check out Billboard.com.

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