How Bad Bunny Is Preparing for His Historic Super Bowl Halftime Show

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Does Bad Bunny Have Another Celeb Cameo Planned for Super Bowl Halftime Show? He Says...

Bad Bunny isn't sharing any specifics about what to expect from his Apple Music Super Bowl LX Halftime Show performance.

Just be ready to dance.

“It’s going to be a huge party,” vowed the Puerto Rican artist, who held court at a Feb. 5 press conference in a gray pinstripe Bottega Veneta suit, faux-fur coat and a beanie sporting a subtle bunny ears silhouette. “I want to bring to the stage, of course, a lot of my culture. But...I don’t want to give any spoilers. It’s going to be fun.”

That included no hints about any potential special guests during his regulation 13-minute set —"I don't know why you asked that," he quipped—but Bad Bunny will be taking the stage Feb. 8 at Levi's Stadium in Santa Clara, Calif., with millions of people behind him.

“I’m excited," the rapper, born Benito Antonio Martínez Ocasio, said. "But at the same time, I feel more excited about the people than even me—my family, my friends, the people who have always believed in me. This moment, the culture—that’s what makes these shows special."

That's also Bad Bunny being modest.

As the first Super Bowl Halftime Show headliner who's going to be performing primarily in Spanish (while accompanied by a multilingual signing program featuring Puerto Rican Sign Language, another first for the big game), the 31-year-old is making history no matter what.

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Not with a paycheck, mind you, as it's technically an unpaid gig, though the NFL picks up all of the artist's expenses and production costs. The spectacle reportedly costs up to $1 million a minute and involves several thousand people ensuring that everything goes right during that very narrow timeframe, after which, the stage is whisked away and the game resumes as if it was never there.

But this seminal moment will be impossible to forget. And it comes just a week after Bad Bunny broke the mold at the 2026 Grammys when DeBí TiRAR MáS FOToS became the first Spanish-language LP to win Album of the Year.

After hearing his name called, he spent 24 seconds—a long time for a live TV broadcast—letting it all sink in before he made his way to the stage, where he dedicated his award to "all the people that had to leave their homeland, their country, to follow their dream."

Switching back to Spanish, he continued, "To all the people who have lost a loved one and, even so, have had to move forward, and continue with great strength, this award is for you."

And, he added, "To all the Latinos in the entire world and to all the artists who came before and who deserved to be on this stage receiving this award, thank you very much.”

Cue the applause, though the audience was understandably a bit disappointed that the man of the hour didn't perform as well.

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Not wanting to strain his voice ahead of the Super Bowl would have been a pretty reasonable excuse. But, according to host Trevor Noah, Bad Bunny was contractually obligated to not perform at the Grammys because of his impending date with the NFL.

Bad Bunny did, however, join Noah for a few bars of "DtMF"—a heavy favorite to be on his Super Bowl set list—when the emcee started singing a capella.

"If they sue you," Noah cracked, "that's not [on] me."

But even though he didn't have to prepare for a Grammys performance, Bad Bunny's lead-up to the Super Bowl hasn't exactly been relaxing.

"I'm not even playing that much dominoes, and that is killing me, bro," he quipped to Apple Music's Zane Lowe during the Feb. 5 press conference. "In the last three games, I got a zero. I need to talk to my therapist."

He also shared that he had trouble sleeping the night before, "thinking about the Super Bowl at 4 a.m."

Yet the support he's been getting, even from total strangers, has been real. "There's a lot of people that stop me on the street at the airport," he said, "and say, 'I know you gonna do a great performance at the Super Bowl, good luck, God bless you.' I feel great."

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And just as he has navigated his meteoric rise into the pop culture stratosphere staying true to himself and his roots, he's taking the same approach to performing on "the world's biggest stage."

“You always have to be proud of who you are and where you’re from,” Bad Bunny advised. “But don’t let that limit where you can go.”

Not that some people haven't wanted to limit where he could go, his critics knocking the choice as soon as Bad Bunny was announced as the Super Bowl Halftime Show headliner in September.

All judgment that the Latin American artist shrugged off with aplomb as he delivered most of his Saturday Night Live monologue in Spanish days later.

“If you didn’t understand what I just said,” he noted, “you have four months to learn."

But Bad Bunny—who was the most-streamed artist on Spotify last year—has proven time and again that understanding Spanish isn't a barrier to entry when it comes to enjoying his music. 

As NFL Commissioner Roger Goodell said at the league's fall meeting in October, during which he confirmed that they were not changing course, Bad Bunny is "one of the most popular entertainers in the world."

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"I would say I’m not sure we’ve ever selected an artist where we didn’t have some blowback or criticism," Goodell continued. "We have hundreds of millions of people watching, but I have full confidence it’ll be a good show."

And for those more interested in the entertainment than the sport of football (the New England Patriots are playing the Seattle Seahawks, in case you didn't know), Green Day is jamming pre-game, Charlie Puth is on national anthem duty, Brandi Carlisle will sing "America the Beautiful" and Coco Jones is performing "Lift Every Voice and Sing."

For the main event, prognosticators have thrown out set list possibilities that include "DtMF," "Soy Peor - Remix" (alas, without J Balvin, who told TMZ he would not be there but hoped his fellow artist "kills it and destroys it"), "I Like It" (see above, but a good fit for Patriots superfan Cardi B), "Al Apagon" and "Callaita."

Emma McIntyre/Getty Images

But whatever Bad Bunny has picked out for this special occasion, everyone is invited to the party. 

"I know that the world is gonna be happy this Sunday, and they're gonna have fun," he said at his press conference, "and they're gonna dance, and they're gonna have a good time."

And then he'll be in the pantheon along with these epic Super Bowl Halftime Show performances:

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2025

Not only did Kendrick Lamar deliver a poignant performance filled with symbolism about the racial and political divide in America, but he also managed to sneak in a few digs at Drake amid their heated feud.

L.E. Baskow/Las Vegas Review-Journal/Tribune News Service via Getty Images

2024

Usher gave an OMG-worthy performance, with Alicia Keys, will.i.am, Lil Jon, Ludacris and H.E.R. making special appearances.

Kevin Mazur/Getty Images for Roc Nation

2023

Rihanna's red hot performance also served as her announcement for her pregnancy with baby No. 2.

Jeff Kravitz/FilmMagic

2020

Jennifer Lopez and Shakira made history with their performance at the 2020 Super Bowl, becoming the first two Latinas to lead a halftime performance. Lopez even had the chance the share a sweet moment on the stage with her child, Emme, performing together in front of the large crowd.

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2017

Lady Gaga made quite the impression at the when she dropped in from the sky at the NRG Stadium in Houston. Complete with pyrotechnics and multiple costume changes, the performance featured electric renditions of her hits "Poker Face," "Born This Way," "Telephone," "Just Dance," "Million Reasons" and "Bad Romance."

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2015

Katy Perry attracted the largest audience in the history of Super Bowl halftime shows with a powerhouse medley that included "Roar," "Teenage Dream" and "Firework" with appearances from Lenny Kravitz and Missy Elliot

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2014

Joined by special guests The Red Hot Chili Peppers, Bruno Mars brought the funk to Super Bowl XLVIII with smash hits like "Locked Out of Heaven" and "Just the Way You Are."

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2013

Beyoncé reunited with Destiny's Child band members Kelly Rowland and Michelle Williams for a sizzling group performance during her headliner set.

Kevin Mazur/WireImage

2012

Madonna's powerhouse performance (including her hits "Give Me All Your Luvin," "Vogue," "Like a Prayer" and more) was almost upstaged my M.I.A.'s middle finger. Almost. 

Kevin Mazur/Wireimage

2011

The Black Eyed Peas had a tough act to follow after The Who killed it in 2010. But the Grammy-winning group brought down the house during the Super Bowl XLV halftime show with their hits "I Gotta Feeling," "Boom Boom Pow" and "Let's Get It Started."

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2010

The Who's lead singer Roger Daltrey and lead guitarist Pete Townshend added some serious rock n' roll to Super Bowl XLIV.

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2009

Jennifer Hudson belted out the National Anthem like only a Dreamgirl could at Super Bowl XLIII in Tampa.

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2007

From "Purple Rain" to "Let's Go Crazy," Prince brought the party to Florida during Super Bowl XLI.

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2006

The Rolling Stones were dishing out plenty of satisfaction during the Super Bowl XL halftime show with their classic rock hits "Start Me Up," "Rough Justice" and "I Can't Get No Satisfaction."

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2005

Paul McCartney rocked out during the Super Bowl XXXIX halftime show, playing a medley of songs including "Live and Let Die" and the Beatles hit "Hey Jude."

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2003

No doubt Super Bowl XXXVII's halftime show was going to be a hit when Gwen Stefani joined Sting onstage for a duet of "Message in a Bottle."

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2003

Beyoncé is no stranger to the big game. She got her Latin flare on with Carlos Santana during the Super Bowl XXXVII pregame show and sang "The Star-Spangled Banner" at Super Bowl XXXVIII the following year.

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2002

Bono and the boys performed three of their hit songs when U2 hit the stage for a special 9/11 tribute performance during Super Bowl XXXVI.

Jeff Kravitz/FilmMagic

2001

Rock gods met pop superstars midgame at Super Bowl XXXV when Aerosmith was joined by *NSync, Britney Spears and Mary J. Blige for a star-studded halftime performance of "Walk This Way."

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2001

Super Bowl XXXV began in true boy-band fashion with a Backstreet Boys rendition of the national anthem.

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2000

Phil Collins delivered with his performance of "Two Worlds" during Super Bowl XXXIV in Atlanta.

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2000

Christina Aguilera and Enrique Iglesias helped entertain millions of fans with their performance of "Celebrate The Future Hand in Hand."

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