While I’m a mattress and sleep product expert, thanks to years of hands-on experience, I’m also aware that my opinion is not the end-all, be-all for everyone. However, when a megastar is also a fan of a product you’ve reviewed, it's a good confirmation that you’re on the right track.
Taylor Swift, as it would turn out, is also a fan of Coop Sleep Goods—which we can confirm based on this December 10 Late Show With Stephen Colbert appearance.
Coop’s got some of our favorite pillows, particularly the Original Adjustable pillow. It comes in three shapes: the Crescent, the Cut Out, and the Classic, which is a traditional rectangular shape. I love (and regularly sleep on) the Crescent, which has a gentle curve on the bottom to allow for movement while maintaining head and neck support.

Photograph: Julia Forbes
WIRED reviewer Nena Farrell likes the Cut Out, which features a notchlike shape in the center. This is another standout option for side sleepers, as your shoulder is meant to go into this opening while the pillow boosts the head and neck, maintaining cervical alignment.
The standard cover that comes on all three iterations is impressively soft. Each pillow comes with extra fill, which you can add by unzipping the cover and inner shell. Adding more fill makes the overall pillow feel firmer, but you can also remove some to make it softer.
Coop's flash deal won't last long—you only have until December 17 to get 22 percent off all Coop pillows with the code TAYLOR22. So, whether you consider yourself a true Swiftie or not, these really are awesome pillows (not to mention a terrific deal).

13 hours ago
2
English (US)