Fresh From the U.S., BrewDog Unleashes Iconic American Craft Beers Across the U.K.

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24 American Craft Beer Favourites from Tilray, the 4th Largest Craft Brewer in the U.S., Including SweetWater, Montauk, 10 Barrel, Shock Top, Alpine, Green Flash, Blue Point and More… Debut at BrewDog Bars and Online

Financial Post

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BrewDog Craft Beer USA

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ELLON, Scotland, June 10, 2026 (GLOBE NEWSWIRE) — Scottish Brewer, BrewDog, by Tilray Brands, Inc. (NASDAQ: TLRY; TSX: TLRY), is celebrating the highly anticipated U.K. launch of 24 Tilray-owned American craft beers, bringing some of the most iconic and recognizable U.S. craft brands across the United Kingdom beginning this week. Launching exclusively through BrewDog initially, the collaboration marks the first step in a broader strategy to expand Tilray’s American craft beer portfolio across additional retail, grocery, and on-trade channels throughout the U.K. and Europe over time.

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As a long-time champion of great craft beer, BrewDog will serve as the gateway for U.K. consumers to discover these authentic American craft beer styles, fresh from the U.S., primarily available on draught in all BrewDog bars and direct to consumers through Brewdog.com. This introduction signifies the expansion of BrewDog’s offering beyond its own-brewed portfolio, with the ambition to roll out the craft brands further into U.K. grocery and on-trade, eventually brewing at BrewDog’s home of craft beer, in Ellon.

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Rajnish Ohri, President, International, Tilray Brands, stated: “Launching Tilray’s American craft beer brands across BrewDog’s U.K. platform is a major milestone in our global beverage strategy. We are bringing some of the most widely known American craft beers in the U.S. to new consumers internationally through a powerful retail and distribution platform. This is just the beginning. We see significant long-term opportunity to continue expanding our craft beverage portfolio globally across beer, spirits, non-alcoholic beverages, and ready-to-drink categories as we build a scaled international beverage business.”

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Lauren Carrol, Chief Commercial Officer, BrewDog adds, “BrewDog has always championed great craft beer and bold innovation. Bringing these authentic American craft brands to the U.K. expands choice for consumers, introduces exciting new beer styles, and reinforces BrewDog’s role at the centre of craft beer culture. With an established distribution network and strong consumer reach, BrewDog is well positioned to scale premium American craft beer brands across the U.K. We’ve carefully curated this portfolio to deliver the brands, styles, and flavour profiles we believe will resonate most with U.K. drinkers — from engaged craft beer fans to consumers discovering the category for the first time. This is what we do best – delivering quality liquid to people that love beer, and with the support of Tilray we’re excited to establish a place for great-tasting authentic American craft beer in the U.K. market.”

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Arriving directly from U.S. breweries on Thursday 11th June, in time for an epic summer of sport, the launch of these fresh, authentic, brews, curated by BrewDog, marks the first time many of them will be available to the U.K. market1. The line-up includes:

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