Celeb-loved brand TruSkin debuts new SPF 30 facial serum that’s dreamy

As a beauty reporter, I can tell you firsthand that my drawer is filled to the brim with SPF, SPF and more SPF.

As we’re more concerned with skin health and protection, it’s a thrill that our daily face sunscreen has finally caught up. Sure, there are still some not-so-fabulous products that leave a white cast (a big no-no, in my books), but a lot more that’ll do your skin good.

For decades, sun protection meant compromising — either settling for thick, greasy lotions or enduring the infamous white cast that left darker skin tones looking ghostly. Thankfully, TruSkin has stepped in with a revolutionary answer: the SPF 30 Mineral Sunscreen Facial Serum with Vitamin C. And, it’s an SPF-infused serum in a bottle.

The key innovation here isn’t just what this serum includes, but also what it avoids. Chalky residue? Gone. Greasy finish? Nowhere in sight. TruSkin, the celeb-loved brand that’s reasonably priced, has delivered a feather-light, universally tinted formula that blends into all skin tones, leaving a soft, radiant glow.

For anyone who has struggled to find a sunscreen that doesn’t interfere with makeup — or worse, their natural complexion —this is a revelation.

TruSkin SPF 30 Mineral Sunscreen Facial Serum with Vitamin C

TruSkin

This serum is as much a skincare product as it is a sunscreen. Infused with hydrating and nourishing ingredients, it bridges the traditional divide between sun-care and skincare. The result? A product that defends your skin from damage while simultaneously enhancing it.

For $25, you can’t beat it.

Leading this skin-supporting charge is Vitamin C. Specifically, it’s sodium ascorbyl phosphate, a gentler, more stable form of the antioxidant powerhouse. It’s best known for its ability to fight free radicals and improve skin tone, allowing this serum to help brighten the complexion and diminish the look of dark spots and fine lines.

It’s a multitasker, working overtime beneath the sun’s rays to keep skin youthful and radiant.

Then there’s my all-time favorite skincare ingredient, hyaluronic acid. TLDR: it’s the industry’s gold standard for hydration.

TruSkin’s serum quenches thirsty skin by drawing in moisture and locking it down for hours. The result is skin that feels as good as it looks. Plumpness, smoothness and dewiness, sans any heaviness.

Ceramides, another hero ingredient, support the skin’s natural barrier and are found in this new launch. They’re essential for preventing moisture loss and protecting against environmental aggressors, like pollution and harsh weather. In the context of sun exposure, ceramides play a vital role in keeping the skin resilient and irritation-free.

TruSkin

But TruSkin doesn’t stop at the basics. The serum also features antioxidant-rich extracts of prickly pear and sunflower. Prickly pear soothes and hydrates with its high levels of essential fatty acids, while sunflower extract brings a hefty dose of vitamin E, helping to guard against the damage caused by blue light exposure. It’s a thoughtful, 360-degree approach to modern skin protection.

What’s particularly striking about this product is its texture. A silky serum rather than a traditional cream, it glides onto the skin effortlessly. It’s elegant and invisible, the antithesis of the gloopy white sunscreens of the past. This makes it not just tolerable, but enjoyable to wear; this is a rare quality in sun protection.

For people of color, this is especially important. Historically, mineral sunscreens have excluded darker skin tones due to the white cast left by zinc oxide or titanium dioxide. TruSkin’s formula breaks that mold entirely, and proves that protection doesn’t have to come at the cost of appearance or comfort.

And, let’s not overlook the environmental angle. Mineral sunscreens are reef-safe and gentler on sensitive skin compared to chemical filters. TruSkin’s serum not only respects your skin but also the planet. It’s the kind of forward-thinking formulation that reflects where skincare needs to be headed. Holistic, inclusive and clean.

The bottom line

Ultimately, TruSkin’s SPF 30 Mineral Sunscreen Serum with Vitamin C is worth slotting into your skincare routine. It says you don’t have to choose between protection and pleasure, efficacy and elegance, skincare and suncare. In a marketplace crowded with overpromising formulas, this Post Wanted-approved, celeb-loved top brand delivers. Your skin will thank you.

Why Trust Post Wanted by the New York Post

This article was written by Victoria Giardina, New York Post Commerce Journalist & Content Strategist, who has spent countless hours researching, testing hundreds of products and comparing the latest makeup, skincare, hair and beauty items and trends to determine what’s truly worth your hard-earned cash. She evaluates formulas, textures, ingredients and more, in addition to consulting medical and industry experts. Some of Victoria’s latest conquests include testing the best vitamin C serums on the market, and a rinse-and-repeat review of the best shampoos of 2025. Victoria, who received a beauty industry essentials certification from the Fashion Institute of Technology, has been creating shopping guides for the New York Post since 2021 and previously held positions at Insider Reviews and CNN Underscored.