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8 hours ago
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Bill Belichick hasn’t coached a single game at North Carolina yet, but the Belichick effect is already making waves.
According to ESPN’s Pete Thamel, the Tar Heels have officially sold out every ticket for the entire 2025 season. Season tickets were gone in the spring despite a 25% price hike. Now, every individual game ticket has also been snatched up.
North Carolina football has sold out its entire allotment of football tickets, per a source. Season tickets were sold out this spring. Individual tickets are now sold for Bill Belichick’s debut season. pic.twitter.com/mb8pJX8qX5
— Pete Thamel (@PeteThamel) July 23, 2025That means Kenan Memorial Stadium will be packed for each home game before Belichick’s debut season even kicks off.
The former New England Patriots head coach shocked the football world earlier this year when, just months after his NFL retirement, he agreed to lead the UNC program.
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After more than 20 years and six Super Bowl rings in Foxborough, few expected his next move would be to the ACC. But here he is, wearing Carolina blue and generating a buzz that UNC football hasn’t felt in decades.
Historically, North Carolina has been a basketball-first school. Even during Mack Brown’s better years, sellouts were rare and football often played second fiddle to hoops.
That’s changed overnight.
Belichick, already destined for the Hall of Fame and tied to legends like Tom Brady, Bill Parcells, and Nick Saban, has put UNC football squarely on the national radar.
Recruiting has already seen a noticeable uptick. North Carolina’s class ranked 29th for 2025, then improved to 19th for 2026. National TV slots are filling up with UNC matchups. Now, the ticket office has nothing left to offer.
Whether Belichick’s defensive brilliance translates to the college game remains to be seen. But one thing is clear: the Tar Heels are no longer flying under the radar.
This is no longer just a basketball school.
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