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If there’s one thing I’ve learned after years — yes, years — of testing, swatching, scrubbing and slathering on hundreds of beauty products, it’s this: not all sales are created equal.
Some are filled with filler (no, not the good kind), while others are an absolute goldmine of cult-favorite formulas, under-the-radar holy grails and splurge-worthy staples at a fraction of their usual price. October Prime Day (Oct 7 and 8 this year) falls squarely into the latter camp. And this year’s beauty deals? Chef’s kiss.
Think of this as your insider guide to the crème de la crème. I’ve sifted through the chaos of markdowns and flashy percentages to bring you the truly worthwhile steals. From skincare that truly transforms and makeup that delivers red carpet vibes, to hair tools that actually live up to the hype, this edit is the real deal.
Whether you’re restocking your favorite serum or finally trying that viral mascara everyone swears by, this is the moment to click “add to cart” with zero hesitation.
What makes this list different from the hundreds of roundups you’re going to see floating around this week? For starters, I’ve personally used (and loved!) many of these products. This isn’t a regurgitated list of affiliate links pulled from press releases. I’ve put these formulas through the wringer: early mornings, late nights, bad lighting, bad skin days — you name it. If it’s on this list, it passed the test.
October Prime Day also marks the perfect transition moment in your routine. As the weather cools and the humidity drops, your skin and hair are begging for a seasonal refresh. So grab your matcha (or your martini, I don’t judge), settle into a cozy seat and prepare to scroll. These are the October Prime Day beauty deals I’d recommend to my best friend, my mom and honestly, anyone who will listen. Let’s shop smart —and look good while doing it.
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Skincare Deals | Haircare Deals | Makeup Deals | Oral Care Deals
Skincare Deals
Product Spotlight
TruSkin Vitamin C Serum
AmazonIf you want to up the ante on your skin’s brightness level, the TruSkin Vitamin C Serum is the best I reviewed. Ultimately, any good vitamin C serum will give you that lit-from-within look, but the way that this formulation works is beyond. For 56% off (and with 150K+ gleaming reviews), it has that it-factor that you simply have to try at least once.
COSRX Snail 96% Mucin Power Essence & Retinol 0.1% Cream Mini Sampler
AmazonThe COSRX Snail 96% Mucin Power Essence deeply hydrates and repairs skin with a high concentration of snail mucin, promoting elasticity and a healthy glow. Paired with the brand’s Retinol 0.1% Cream Mini Sample, this duo helps smooth fine lines and improve skin texture while maintaining moisture and minimizing irritation.
medicube Zero Pore Pads 2.0
AmazonOK, this is the crème de la crème of Prime Day deals. Not only did I review close to everything from medicube, but these bulk packs help gently exfoliate the skin after your cleanser. Plus, they’re less than $25.
Andalou Naturals Probiotic + C Renewal Cream
The Andalou Naturals Probiotic + C Renewal Cream helps support skin health and vitality, while fruit stem cells and vitamin C help give skin a brighter, toned, and balanced appearance with a healthy-looking glow.
TruSkin Collagen Peptide Facial Serum
AmazonThink of TruSkin Collagen Peptide Facial Serum as a little molecular pep-talk delivered straight to your skin cells. Armed with TriPeptide‑29 (a fancy collagen‑boosting superstar), ceramides (your skin’s bouncers) and hydrating buddies like hyaluronic acid, green tea, and green algae. The formula is fragrance-free and combines skin-fortifying ingredients to help your surface feel smoother, firmer and less like a deflating balloon.
medicube Azelaic Acid Niacinamide Deep Clean Foam Cleanser
AmazonThis cleanser emerges as a soft bubble-gum‑textured cream that morphs into a rich foam to sweep away excess oil, debris and pore‑clogging impurities. With a potent blend of azelaic acid and niacinamide, this K-beauty favorite aims to refine texture, soothe irritation and leave skin feeling balanced rather than stripped.
Bliss Bright Idea Vitamin C + Tri-Peptides Serum
AmazonThe Bliss Bright Idea Vitamin C + Tri‑Peptides Serum glides on as a lightweight, fast-absorbing elixir that leaves skin with a dewy, energized glow. Infused with brightening vitamin C and restorative tri‑peptides, it works to even tone and revive radiance without tugging or tightness.
Vanicream Daily Facial Moisturizer
AmazonBeloved by dermatologists and *chef’s kiss* for sensitive skin, the Vanicream Daily Facial Moisturizer is what we’re eyeing this Prime Day. Plus, it has earned the seal from the National Eczema Association (the ultimate stamp of approval for more compromised skin) and contains hyaluronic acid and ceramides for a plump boost of hydration.
Abib PDRN Glazed Jelly Collagen Lip Mask
AmazonPDRN? Collagen? Glazed Jelly? The Abib PDRN Glazed Jelly Collagen Lip Mask checks all the boxes, which is why it has a permanent home on my nightstand. I wake up the next morning with insanely moisturized lips, and it’s one of the best lip masks I’ve ever used. For $16, pull the trigger and shoot it into your cart.
Neutrogena Ultra Sheer Dry-Touch Sunscreen SPF 70
AmazonJust because it’s not summertime doesn’t mean it’s not a good time to stock up on sunscreen. How could you go wrong with one of the best brands we reviewed and a less-than-$10 price? Yeah, same.
Cetaphil Daily Facial Cleanser
AmazonAh, yes. We’re all about the Cetaphil Daily Facial Cleanser because it’s incredible for both combination and sensitive skin, offering that no-frills yet trusty and hydrating feel every time.
Braun IPL at Home Laser
The Braun IPL at Home Laser lets you say goodbye to stubble and hello to silky skin all without booking a single salon appointment. With powerful pulses of light and smart skin-tone sensors, it’s like having a laser technician in your bathroom, minus the embarrassment.
medicube Collagen Jelly Cream
AmazonThe medicube Collagen Jelly Cream presents itself as a lightweight, translucent jelly‑cream that melts into the skin for a “glass-glow” finish. Infused with freeze‑dried hydrolyzed collagen and niacinamide, it’s clearly one of my favorites I reviewed (after trying the full assortment of medicube, may I add).
Aquaphor Healing Ointment
AmazonThe Aquaphor Healing Ointment has been trusted by thousands for years (and yes, it’s stocked in my bathroom closet). For dry patches and virtually everything else, this $6 cream is *everything*.
Hero Cosmetics Mighty Patch The Original (75-Count)
AmazonBehold: one of my favorite pimple patches. The Hero Cosmetics Mighty Patch The Original (75-Count) is a bundle that you need to add to your cart this Prime Day. When a pesky pimple emerges, this truly is a hero that saves the day.
Kiehl’s Since 1851 Ultra Facial Cream
AmazonThe Kiehl’s Ultra Facial Cream glides on with a creamy, cushiony texture that sinks in quickly without heaviness. It’s infused with squalane and glacial glycoprotein and works to deeply hydrate, fortify the skin barrier and deliver all-day suppleness — even in harsh conditions.
medicube PDRN Pink Collagen Gel Mask (4-Pack)
AmazonThe Medicube PDRN Pink Collagen Gel Mask (4‑Pack) feels like a gentle sigh of restoration for tired skin; it fuses pink-hued collagen gel with regenerative PDRN technology to deliver an indulgent tightening and soothing embrace. Each slip‑on mask adheres like a second skin, coaxing firmness and dewy radiance overnight with zero tightness or fuss.
Anua Heartleaf Pore-Control Cleansing Oil
AmazonThe best oil cleanser I reviewed is the Anua Heartleaf Pore-Control Cleansing Oil, and it’s incredibly gentle, versatile and worth every penny. Use it in the morning to wake yourself, and/or use it in the evening to rid away impurities. More than 80,000 shoppers swipe their cards on this beauty staple as well, and it’s on a pretty sweet discount.
Grace & Stella Pimple Patches
AmazonPlace the patch over the affected area. It will absorb fluid using hydrocolloid technology to draw out impurities. These patches come in cute shapes, such as hearts, clouds, and flowers, that feel like fun grade-school stickers. Purchase either a pack of 36 or 72 sheets.
If you are not happy with your product within 30 days, the brand will make it right according to its 30-Day Feel-Good Policy. Plus, with Amazon Prime, you can get fast, free shipping.
Lanolips 101 Ointment Multipurpose Superbalm (2-Pack)
AmazonThe Lanolips 101 Ointment Multipurpose Superbalm (2‑Pack) is a timeless Aussie remedy, blending ultra‑pure lanolin into a featherlight base that glides softly over dry lips, cuticles or rough patches with zero greasiness. It’s the sort of no‑fuss multitasker that feels like something your skin already knew it needed — always ready to heal, soothe and seal.
medicube Collagen Night Wrapping Mask
AmazonOK, can we say holy grail? The medicube Collagen Night Wrapping Mask feels like a silken cocoon for your skin, sealing in moisture while weaving in collagen to gradually smooth and lift. With more than 60K purchases in the past month, you’ll love the renewed plumpness and glow this overnight formula brings by morning.
TATCHA Mini Favorites Set
AmazonThe TATCHA Mini Favorites Set is the perfect holiday gift, featuring luxurious travel-sized skincare essentials that nourish and brighten the skin for a radiant glow all season long. Wrapped in elegant packaging, this set brings a touch of self-care magic to chilly winter days and festive celebrations.
Neutrogena Collagen Bank 15% Vitamin C Serum
AmazonThe Neutrogena Collagen Bank 15% Vitamin C Serum dances between science and glow, delivering a potent 15 % dose of Vitamin C to visibly refine tone and revive fatigue-prone skin. It wraps the complexion in a featherlight veil of luminosity while coaxing collagen production toward a firmer, more resilient tomorrow.
medicube Zero Pore Pads
AmazonPores no more, am I right? When “Korean skincare” and “pore reducers” are mixed together, it’s right up my alley. Infused with 4.5% AHA lactic acid and 0.45% BHA salicylic acid, it helps reduce greasiness and calm the skin. It’s more than 50% off, which is quite the hefty markdown (thanks, Prime Day).
Youth to the People Superfood Facial Cleanser
AmazonYouth to the People’s Superfood Facial Cleanser is like a refrigerated green juice for your face; its gel-to-foam texture, powered by kale, spinach, green tea and aloe, delivers a refreshing antioxidant boost while removing makeup and oil without stripping or tightening the skin. It’s a replenishing addition to anyone’s routine. truly.
BYOMA Hydrating Milky Toner
AmazonGentle and nourishing, this milky toner floods the skin with hydration while reinforcing the moisture barrier thanks to ceramides, squalane, and BYOMA’s trademark Tri-Ceramide Complex. It’s ideal for sensitive or reactive skin that needs calming without compromise. The texture is luxe but never greasy, and it layers beautifully under serums and moisturizers. If your skin is feeling tight, this toner is like a drink of water and a hug at once.
Sunday Riley C.E.O.
AmazonSunday Riley C.E.O. is a brightening serum packed with a potent dose of vitamin C to help even skin tone, boost radiance, and fight signs of aging. Its lightweight, fast-absorbing formula nourishes the skin while providing antioxidant protection throughout the day.
La Roche-Posay Toleriane Double Repair Face Moisturizer
AmazonAfter reviewing quite the assortment from La-Roche Posay, its Toleriane Double Repair Face Moisturizer stands out as a reliable, skin-soothing moisturizer that I’d recommend to just about anyone. With an impressive 90K+ purchases this month alone, its formula contains ceramides and niacinamide for that ooh-la-la feel.
Fun fact: it’s just shy of its lowest price ever by $1, so it’s a sweet time to buy it at an awesome price.
TATCHA The Silk Cream
AmazonTATCHA The Silk Cream is a rich, deeply hydrating moisturizer that smooths and softens skin with its blend of silk extracts and anti-aging Japanese botanicals. Its lightweight yet nourishing formula helps restore balance and leaves the skin with a luminous, silky finish.
La Roche-Posay Hyalu B5 Serum
AmazonOne of the best hyaluronic acid serums I reviewed isn’t more than $50, and now you can grab it for only $30. It contains not one but two types of the superstar hydrating ingredient, along with niacinamide to help soothe the skin. Ocean-kissed skin isn’t too far away if you buy it during Prime Day, especially at 25% off.
Biodance Bio-Collagen Real Deep Mask
AmazonThe Biodance Bio-Collagen Real Deep Mask is essentially a case study on how a Korean face mask can *really* set the scene for the industry at large. I reviewed the mask (and some other goodies from the brand), and can say with 100% certainty that this four-pack will become your new favorite at-home spa treatment, especially for only $15 during Prime Day.
CeraVe Moisturizing Cream
AmazonThe CeraVe Moisturizing Cream is a quietly powerful ritual in a tub — a rich, fragrance‑free blend of ceramides and hyaluronic acid that feels weightless but locks in moisture for up to 24 hours. It’s that dependable, dermatologist‑endorsed essential you turn to when your skin needs a soothing hug without flash or fuss.
Eucerin Radiant Tone Dual Serum
AmazonThe Eucerin Radiant Tone Dual Serum weaves science and skin-joy into one bottle, pairing the patent-pending Thiamidol formula with hyaluronic acid to visibly fade dark spots while enveloping skin in a cushion of hydration. It glides on like a whisper, arming your complexion with renewed luminosity and clarity in week-by-week increments.
La Mer Crème de la Mer Moisturizing Cream
AmazonLa Mer’s iconic moisturizer is the definition of indulgence — a rich, velvety cream powered by the brand’s legendary Miracle Broth to transform dryness into radiance. A small dab delivers deep hydration, smoothing fine lines and restoring that coveted, lit-from-within glow only La Mer seems to master.
BAIMEI IcyMe Cryotherapy Ice Roller & Gua Sha Kit
AmazonIf you want a refreshing addition to your skincare regimen, pick up the BAIMEI IcyMe Cryotherapy Ice Roller & Gua Sha Kit for on-the-spot relaxation. It’s less than $10 and has garnered more than 7,000 rave reviews.
Olay Collagen Peptide Face Moisturizer
AmazonPowered by collagen peptide and vitamin B3+, this lightweight yet deeply hydrating moisturizer visibly firms and smooths skin from day one. It penetrates deep to improve elasticity, soften fine lines, and boost your natural glow without any heavy residue or added fragrance.
CeraVe Anti-Aging Retinol Serum For Face
AmazonCeraVe Retinol serum is packed with potent ingredients like ceramides and niacinamide, which work alongside retinoids and hyaluronic acid to calm, hydrate, and smooth the skin. The unique MVE Technology delivers ingredients gradually over time, helping to reinforce the skin’s protective barrier long after application, so your glow sticks around, too.
Sunday Riley Auto Correct Eye Cream
AmazonSunday Riley Auto Correct Eye Cream instantly brightens and depuffs the under-eye area with caffeine and Brazilian ginseng root extract. Its smooth, light-reflecting formula reduces the appearance of dark circles and fine lines for a more refreshed, awake look.
Haircare Deals
Dyson Airwrap Origin
AmazonThe Dyson Airwrap Origin uses powerful airflow and controlled heat to style and dry hair simultaneously, without extreme heat damage. Equipped with a smoothing brush and a long barrel for effortless curls, this all-in-one tool delivers salon-worthy results while protecting your hair’s natural shine.
Shark FlexStyle Multi-Styler System
AmazonThe Shark FlexStyle HD430 Hair Dryer seamlessly transforms from a powerful dryer to a versatile multi-styler, making salon-worthy looks easy at home. With customizable heat and airflow settings, it helps protect hair from heat damage while delivering smooth, frizz-free results.
T3 Aire IQ Hair Dryer Kit with Quick Dry Concentrator
AmazonThe T3 Aire IQ Hair Dryer Kit with Quick Dry Concentrator redefines at-home styling with its intelligent Heat ID technology, automatically adjusting heat and speed to match your unique hair texture for efficient drying and advanced damage protection. Paired with a Quick Dry Concentrator, Style Concentrator, Diffuser, and a complimentary blow dryer stand, this kit offers a personalized and professional blowout experience tailored to all hair types.
Viviscal Hair Growth Supplements for Women
AmazonViviscal Hair Growth Supplements for Women are daily pills made to help you grow thicker, fuller hair by nourishing it from the inside out with marine collagen, biotin and other nutrients. Many women say they noticed less shedding and healthier, stronger hair in just a few months of consistent use.
Moroccanoil Dry Shampoo
AmazonThe Moroccanoil Dry Shampoo Light Tones is a transformative solution for blonde and light-colored hair, offering a quick refresh that absorbs oil and product buildup without leaving a chalky residue. Infused with argan oil and subtle violet undertones, it not only revitalizes hair but also helps balance brassiness, leaving your locks with a silky finish and the signature Moroccanoil scent.
Nutrafol Women’s Hair Serum
AmazonThe Nutrafol Women’s Hair Serum is a lightweight, drug-free formula powered by growth-activating peptides and botanical extracts that target thinning directly at the scalp. It absorbs fast, smells clean, and leaves no residue — just stronger, shinier strands and a quiet sense of satisfaction every time you run your fingers through your hair.
IGK Good Behavior 4-in-1 Prep Spray
AmazonThe IGK Good Behavior 4-in-1 Prep Spray is a multitasking essential that primes hair for styling by detangling, controlling frizz for up to 24 hours, protecting against heat up to 450 degrees Fahrenheit, and enhancing shine. Its lightweight, color-safe formula is suitable for all hair types, including color-treated and chemically processed hair, providing a smooth, frizz-free canvas for styling.
Briogeo Don’t Despair, Repair! Super Moisture Shampoo
AmazonBriogeo’s Don’t Despair, Repair! Super Moisture Shampoo is a sulfate-free, protein-rich cleanser that deeply hydrates and strengthens dry, damaged hair. Formulated with nourishing ingredients like rosehip oil, algae extract, and B vitamins, it restores softness, shine and elasticity without stripping natural oils, making it ideal for all hair types, including color-treated and chemically processed hair.
Pureology Hydrate Shampoo
AmazonOne of Post Wanted readers’ most beloved guides is my review on the best shampoos. I’ve probably tried at least 300 different formulations by now, and the Pureology Hydrate Shampoo is one that’ll withstand the test of time. It’s one of my former hairdresser’s uses all the time, and I love its minty, fresh scent.
By the way, it’s at a jaw-dropping price; it’s beating its all-time lowest price by 21% this Prime Day. So, it’s an equally great time to buy its matching conditioner that’s also on sale.
amika Soulfood Nourishing Mask
AmazonEnriched with essential vitamins, antioxidants, and plant-based oils, the Amika Soulfood Nourishing Mask works to restore moisture, smoothness and boost shine. The result is giving my hair the nourishment it craves, and it offers a lovely bounce that’ll have you skipping the salon.
Brooklinen Mulberry Silk Pillowcase
AmazonBrooklinen’s Mulberry Silk Pillowcase is the ultimate indulgence for your face, hair, and general sense of superiority. Made from 100% long-strand Mulberry silk, it keeps skin smooth, hair frizz-free, and nights deliciously cool — a low-effort luxury that somehow makes sleep feel a little bit sexy.
Makeup Deals
L’Oreal Paris Lumi Glotion
Beloved by your favorite celebrities and Page Six editors, the viral L’Oreal Glotion needs no introduction. It’s a staple in everyone’s makeup bags — how else do you think everyone is constantly so luminous? If it is not part of your daily routine yet, this Prime Day Deal is the perfect opportunity to hop on the trend. It comes in nine different shades, is ultra-blendable and a must-grab.
LANEIGE Lip Sleeping Mask
This award-winning lip mask has gone viral for its moisturizing formula, unique flavors, and celebrity fans. Customers on Amazon rave about the long-lasting hydration, and even a few of us at Post Wanted own it.
L’Oreal Paris Telescopic Original Lengthening Mascara
AmazonL’Oréal Paris Telescopic Original Lengthening Mascara is a cult-favorite that delivers dramatic lash length and separation without clumping. It’s unique, flexible Precision Brush features a flat side to extend lashes and a comb side to define each lash, making it ideal for those seeking a bold, lifted look.
Laneige Lip Glowy Balm
The LANEIGE Lip Glowy Balm is a fan-favorite, praised for its hydrating ingredients and long-lasting moisture. Do your pucker a favor and grab. It will quickly become one of your favorite lip balms, too.
Laura Geller Baked Balance-n-Brighten Color Correcting Powder Foundation
AmazonLaura Geller’s Baked Balance-n-Brighten Color Correcting Powder Foundation is a dermatologist-approved, weightless formula that delivers a natural, demi-matte finish without settling into fine lines or wrinkles. Infused with antioxidants like vitamin E, jojoba seed oil and green tea extract, it provides buildable light to medium coverage, making it ideal for mature and sensitive skin types, including those with rosacea and psoriasis.
IT Cosmetics CC+ Cream
AmazonScore on IT Cosmetics CC+ Cream, a full-coverage foundation with SPF 50, anti-aging benefits, and skin-loving ingredients like niacinamide and hyaluronic acid.
Grande Cosmetics GrandeLASH-MD Lash-Enhancing Serum
AmazonSkip the gimmicky lash serums and move forward with what I consider the only one to work with consistent use. There’s a reason more than 10,000 shoppers purchase it each month, and it’s 30% off to celebrate Prime Day in the best way possible: with longer lashes. You have to commit to daily use for best results, but it’s worth integrating into your evening ritual.
L’Oreal Paris Infallible 3-Second Setting Spray Mist
AmazonL’Oréal Paris Infallible 3-Second Setting Spray Mist is a professional-inspired aerosol that delivers a microfine mist, setting makeup in just one spray for up to 36 hours of wear. Its lightweight, transfer- and sweat-resistant formula ensures a natural, healthy glow without leaving a white cast or settling into fine lines.
Oral Care Deals
Crest 3D Whitestrips
AmazonThese editor-reviewed Crest 3D Whitestrips remove stains from wine, coffee, and your other favorite vices in a single hour. The bonus size box includes 22 treatments, with easy-to-apply strips. Add to your oral routine after using your electric toothbrush, and prepare to enjoy your whiter, brighter smile.
Crest 3D White Advanced Luminous Mint Teeth Whitening Toothpaste (4-Pack)
AmazonNow’s the perfect time to stock up and save on one of the best toothpaste formulas for whitening. Removing 90% more surface stains than your ol’ drab tube, this four-pack is the ideal add-to-cart for your morning and evening routines.
Waterpik Aquarius Water Flosser
AmazonHere’s something to grin about: the Waterpik Aquarius Water Flosser is on sale right now. Trusted by dentists for its optimal hygiene benefits, the water flosser is equipped with ten custom cleaning settings, a massage mode for gum stimulation, and a built-in timer to ensure a quality clean.
Oral-B iO Series 8 Electric Toothbrush
The Oral‑B iO Series 8 Electric Toothbrush gives your pearly whites a five-star facial every morning — with a gentle buzz that whispers, “I’ve got your back (teeth).” Thanks to its sleek magnetic stand and app-guided brilliance, brushing becomes less chore and more of a mission: Operation FlossBoss!
Philips Sonicare ProtectiveClean 5300 Rechargeable Electric Toothbrush
AmazonPost Wanted readers (and your dentist) love electric toothbrushes, and the Philips Sonicare ProtectiveClean 5300 Rechargeable Electric Toothbrush is on one of the best Prime Day deals yet. This year, its lowest price ever was $80, and this four-day shopping event beats that by 13% (we did our research, of course).
Listerine Total Care Anticavity Fluoride Mouthwash
AmazonPrime Day isn’t a bad time to stock up on all the essentials — mouthwash included. Listerine Total Care strengthens teeth, helps prevent cavities, restores enamel, kills bad breath germs, and freshens breath — all in one rinse.
Lumineux Enamel-Safe Whitening Strips
AmazonTrending now: the Lumineux Enamel-Safe Whitening Strips that more than 10,000 Amazon shoppers are, quite literally, sprinting to. If you have sensitive teeth and gums, this pack comes with 21 treatments to render your smile a bit brighter than before. They’re only $30, which is practically a win.
SURI 1.0 Sonic Electric Toothbrush with UV Cleaning Travel Case
AmazonThe SURI 1.0 delivers 33,000 sonic vibrations per minute for a powerful yet gentle clean that leaves your teeth smooth, polished, and dentist-approved. Crafted from recyclable aluminum and plant-based heads, it’s as kind to the earth as it is to your enamel.
Your Prime Big Deal Days FAQs, answered
What is Prime Big Deal Days?
This annual Amazon sale — which we like to call October Prime Day — is similar to the well-known July event: it’s a two-day blow out shopping event with deep discounts on bestsellers and everyday essentials. But the timing of this sale makes all the difference; shoppers can also score pre-Black Friday deals on top-rated toys and sell-out-risk gifts before the holiday rush.
How long does Prime Big Deal Days last?
Amazon’s fall Prime Day event only lasts two days. This sale starts on Tuesday October 7 at 12:01 a.m. PT and runs through Wednesday October 8 at 11:59 p.m. PT.
When does Prime Big Deal Days end?
Prime Big Deal Days 2025 ends on Wednesday October 8 at 11:59 p.m. PT, so east-coasters have until about 3 a.m. on October 9 their time to shop the deals.
Do you have to be an Amazon Prime member to shop?
Prime Big Deal Days is a member-exclusive sale event. Interested shoppers can grab a 30-day free trial to try Prime, and its many benefits, with no strings attached.
Prime Day vs. Prime Big Deal Days: What’s the difference?
Already familiar with July Prime Day? Then you’ll love Amazon’s fall version! Like its summer spectacular sale, Amazon’s Prime Big Deal Days offers major discounts for 48 hours, but with a bigger focus on holiday gifts, toys and tech to shop ahead of Black Friday and Cyber Monday.
What are the best deals?
From reporting on Amazon sales for years, we can tell you for certain that October Prime Day is the ideal period to stock up on household essentials, score great deals on gift-worthy items and toys, take advantage of Black Friday-level discounts on tech and appliances, refill your skincare empties, and comb through the massive catalog of Amazon best-sellers.
Is it worth it?
We certainly think so! October Prime Day is a great chance to score Black Friday-worthy deals on thousands of best-sellers, including everything from big-ticket tech to Post reader-favorite trash bags. Our team diligently sorts through all the offers to find you the very best items to grab on sale.
When is the next Prime Day?
Already wondering when Amazon’s next Prime Day is? Prime Day takes place in July each year, so it’s safe to assume it will take place in mid-July 2026 — similar to previous years. Can’t wait to shop more Amazon deals? Look out for Amazon’s Black Friday sales to kick off the holiday season in November.
Don’t miss Post Wanted’s around-the-clock coverage. Click here to find all of the best deals.
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For over 200 years, the New York Post has been America’s go-to source for bold news, engaging stories, in-depth reporting, and now, insightful shopping guidance. We’re not just thorough reporters – we sift through mountains of information, test and compare products, and consult experts on any topics we aren’t already schooled specialists in to deliver useful, realistic product recommendations based on our extensive and hands-on analysis. Here at The Post, we’re known for being brutally honest – we clearly label partnership content, and whether we receive anything from affiliate links, so you always know where we stand. We routinely update content to reflect current research and expert advice, provide context (and wit) and ensure our links work. Please note that deals can expire, and all prices are subject to change.
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